Análisis del impacto de la implementación del dinero electrónico en las MIPYMES comerciales de Daule
Fecha
2016-09-27
Autores
Título de la revista
ISSN de la revista
Título del volumen
Editor
Universidad de Guayaquil Facultad de Ciencias Económicas
Resumen
A partir del 12 de septiembre del 2014 rige en Ecuador el Código Orgánico Monetario y
Financiero, que entre otros aspectos establece la posibilidad de utilizar dinero electrónico
como forma de pago. En vista de la poca acogida que ha tenido en el territorio nacional el uso
de esta moneda, se han establecido mecanismos de fácil acceso que constituirían un atractivo
incentivo para impulsar el uso de la modalidad de billetera móvil entre la población de todos
los estratos socioeconómicos por lo que el autor del estudio propone la necesidad de
determinar el impacto que esto supondría en las MIPYMES comerciales del cantón Daule.
Para tal efecto se plantea una investigación de modalidad mixta, siendo cuantitativa y
cualitativa de manera complementaria dependiendo de la etapa del proceso, con la aplicación
de técnicas de investigación documental como la revisión estadística y la de bibliotecas
virtuales a través del internet, entre otras. Los datos recolectados serán tratados aplicando las
metodologías analítica, inductiva-deductiva y dialéctica. Los resultados obtenidos permiten
establecer el nivel transaccional que registra el segmento de las MIPYMES comerciales del cantón
Daule, el porcentaje de transacciones se realizan aplicando la modalidad de pago de billetera móvil,
el nivel de aceptación de los consumidores del cantón Daule con respecto a este medio de pago, así
como el tipo de impacto se prevé en la oferta de bienes y servicios de las MIPYMES de esta
localidad.
As of September 12, 2014, the Monetary and Financial, which among other things establishes the possibility of using electronic money As a form of payment. In view of the lack of welcome in the national territory, the use of Of this currency, easy access mechanisms have been established that would be attractive Incentive to promote the use of the mobile wallet modality among the population of all The socioeconomic strata so the author of the study proposes the need to Determine the impact that this would have on the commercial MSMEs of the Daule canton. For this purpose a mixed-mode investigation is proposed, being quantitative and Qualitatively in a complementary manner depending on the stage of the process, with the application Of documentary research techniques such as statistical and library review Virtual through the internet, among others. The data collected will be treated by applying the Methodologies analytical, inductive-deductive and dialectic. The results obtained allow Establish the transactional level that registers the segment of commercial MIPYMES of the canton Daule, the percentage of transactions are carried out applying the modality of payment of mobile wallet, The level of consumer acceptance of the Daule canton with regard to this means of payment, as well as As the type of impact is foreseen in the supply of goods and services of the MSMEs of this location.
As of September 12, 2014, the Monetary and Financial, which among other things establishes the possibility of using electronic money As a form of payment. In view of the lack of welcome in the national territory, the use of Of this currency, easy access mechanisms have been established that would be attractive Incentive to promote the use of the mobile wallet modality among the population of all The socioeconomic strata so the author of the study proposes the need to Determine the impact that this would have on the commercial MSMEs of the Daule canton. For this purpose a mixed-mode investigation is proposed, being quantitative and Qualitatively in a complementary manner depending on the stage of the process, with the application Of documentary research techniques such as statistical and library review Virtual through the internet, among others. The data collected will be treated by applying the Methodologies analytical, inductive-deductive and dialectic. The results obtained allow Establish the transactional level that registers the segment of commercial MIPYMES of the canton Daule, the percentage of transactions are carried out applying the modality of payment of mobile wallet, The level of consumer acceptance of the Daule canton with regard to this means of payment, as well as As the type of impact is foreseen in the supply of goods and services of the MSMEs of this location.
Descripción
Finanzas
Palabras clave
DEVOLUCIÓN, PYMES, IMPUESTOS