Análisis de la influencia de las redes sociales en los jóvenes de 18 a 24 años para la realización de un Plan de Comunicación, en los alumnos de la carrera de Comunicación Social, FACSO, Universidad de Guayaquil 2016
Fecha
2017-03
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UNIVERSIDAD DE GUAYAQUIL
Resumen
PALABRAS CLAVES: Adicción, Arpanet, Circuito Integrado, Nsfnet, Polisémico, Pretéritos, Tecnofilia,
Tecnofobia, Tipificar, Usenet
El presente documento de titulación busca analizar la influencia de las redes
sociales con los jóvenes de 18 a 24 años de la carrera de Comunicación Social,
“FACSO” de la Universidad de Guayaquil, sobre la gran atracción, sedentarismo,
adicción, dependencia y entretenimiento que hacen estos medios
comunicacionales y que se usa diariamente en la actualidad, desperdiciando el
tiempo en cosas que a veces no tiene sentido. Las redes sociales envuelven a los
estudiantes de “FACSO”, a tener varios cambios en su vida social, obteniendo
varias actitudes dentro de su entorno estudiantil y familiar, por esta manera se
propone la ejecución de un Plan Comunicacional, para el mejor uso de las redes
sociales. Se usaron encuestas dirigidas a los estudiantes de la carrera de
Comunicación Social, “FACSO”, para conocer de manera concreta, específica
esta problemática social que atrapa fácilmente a los estudiantes. Seleccionaremos
los posibles medios para poder actuar y desarrollar el Plan de Comunicación.
Mediante audiovisuales reproductores, publicidad y una carta de motivación
dirigida a los docentes, se expuso las estrategias para cumplir con el objetivo, que
es llegar a informar, concienciar a los estudiantes de “FACSO”, para que realicen
un buen uso a las redes sociales. Facebook, whatsapp, Twitter, Instagram y otras
redes, no es medio para solo chatear, para entretenerse o para tener una adicción,
sino para informarse de hechos actuales del mundo, comunicarse para destinar
metas y expresarse responsablemente, públicamente como un futuro licenciado en
comunicación social.
This document titration seeks to analyze the influence of social networks with 18- to 24-year career of Social Communication, "FACSO" at the University of Guayaquil, on the big attraction, sedentary lifestyle, addiction, dependence and entertainment They make these communications media and is used daily at present, wasting time on things that sometimes makes no sense. Social networks involve students "FACSO" have several changes in their social life, obtaining various attitudes within its student and family environment, thereby executing a Communication Plan proposes, for the best use of the social networks. surveys of students in the career of Social Communication, "FACSO" to know in a concrete, specific this social problem that easily catches the students were used. Select possible means to act and develop the Communication Plan. By media players, advertising and a motivation letter addressed to teachers, strategies to achieve the objective, which is to inform, educate students "FACSO" was exposed, to perform good use social networks . Facebook, Whatsapp, Twitter, Instagram and other networks, is no way to just chat, for fun or to have an addiction, but to find out about current events in the world, communicate to target goals and express responsibly publicly as a future graduate in communication social.
This document titration seeks to analyze the influence of social networks with 18- to 24-year career of Social Communication, "FACSO" at the University of Guayaquil, on the big attraction, sedentary lifestyle, addiction, dependence and entertainment They make these communications media and is used daily at present, wasting time on things that sometimes makes no sense. Social networks involve students "FACSO" have several changes in their social life, obtaining various attitudes within its student and family environment, thereby executing a Communication Plan proposes, for the best use of the social networks. surveys of students in the career of Social Communication, "FACSO" to know in a concrete, specific this social problem that easily catches the students were used. Select possible means to act and develop the Communication Plan. By media players, advertising and a motivation letter addressed to teachers, strategies to achieve the objective, which is to inform, educate students "FACSO" was exposed, to perform good use social networks . Facebook, Whatsapp, Twitter, Instagram and other networks, is no way to just chat, for fun or to have an addiction, but to find out about current events in the world, communicate to target goals and express responsibly publicly as a future graduate in communication social.
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Palabras clave
ADICCIÓN, ARPANET, CIRCUITO INTEGRADO, NSNET, POLISÉMICO, PRETÉRITOS, TECNOFILIA
Citación
APA