El uso del dinero electrónico por los clientes de la empresa “Estiba y Servicios Estiserca C.A” a través de la banca privada
Fecha
2018
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Universidad de Guayaquil Facultad de Ciencias Administrativas
Resumen
Para la elaboración del presente proyecto de investigación, se analizó el marco teórico con conceptos específicos respecto a todo lo que tiene que ver con el dinero electrónico, enfatizando todas las ventajas que ofrece este sistema de pago como instrumento económico alternativo. Adicionalmente se revisó las nuevas modificaciones que se dieron por parte de la Asamblea General en la Ley de régimen monetario, se considera una información adicional para el marco legal del presente proyecto, que servirá como una alternativa más de pago para personas naturales y personas jurídicas. Dentro de la investigación se realizó un análisis, empleando método cualitativo y cuantitativo es decir con entrevistas y encuestas para poder conocer el punto de vista y el porcentaje de aceptación que tienen los clientes de la empresa “Estiba y Servicios Estiserca C.A” y a su vez beneficiar a la organización para que puedan ofrecer servicios de calidad y rapidez. Posteriormente, se plantea el modo más asertivo de poder dar a conocer de manera detallada todas las ventajas y beneficios que tendría la empresa y los clientes para la aceptación y el uso de esta nueva alternativa de pago que es el dinero electrónico al formar parte en la actualidad con la banca privada. Dando así resultados efectivos detallando los pasos que se emplean para la utilización de la plataforma de efectivo desde mi celular, cuyo fin sea adoptar al sistema de dinero electrónico que pronto será manejado por la banca privada, como medio de pago alternativo eficiente de fácil utilización.
For the elaboration of this research project, we analyzed the theoretical framework with specific concepts regarding all that has to do with electronic money, emphasizing all the advantages that this payment system offers as an economic instrument Alternative. In addition, the new amendments that were given by the General assembly in the Monetary regime Act, are considered additional information for the legal framework of this project, which will serve as an alternative payment for people Natural and legal persons. Within the research was conducted an analysis, using qualitative and quantitative method is to say with interviews and surveys to be able to know the point of view and the percentage of acceptance of the customers of the company "stevedoring and Services Estiserca C. A" and In turn benefit the organization so that they can offer services of quality and speed. Subsequently, it raises the most assertive way of being able to give a detailed knowledge of all the advantages and benefits that the company and the clients would have for the acceptance and the use of this new alternative of payment that is the electronic money when being part in the Act With private banking. Thus giving effective results detailing the steps that are used for the use of the cash platform from my cell, whose purpose is to adopt the electronic money system that will soon be handled by private banking, as a means of alternative payment Efficient and easy to use.
For the elaboration of this research project, we analyzed the theoretical framework with specific concepts regarding all that has to do with electronic money, emphasizing all the advantages that this payment system offers as an economic instrument Alternative. In addition, the new amendments that were given by the General assembly in the Monetary regime Act, are considered additional information for the legal framework of this project, which will serve as an alternative payment for people Natural and legal persons. Within the research was conducted an analysis, using qualitative and quantitative method is to say with interviews and surveys to be able to know the point of view and the percentage of acceptance of the customers of the company "stevedoring and Services Estiserca C. A" and In turn benefit the organization so that they can offer services of quality and speed. Subsequently, it raises the most assertive way of being able to give a detailed knowledge of all the advantages and benefits that the company and the clients would have for the acceptance and the use of this new alternative of payment that is the electronic money when being part in the Act With private banking. Thus giving effective results detailing the steps that are used for the use of the cash platform from my cell, whose purpose is to adopt the electronic money system that will soon be handled by private banking, as a means of alternative payment Efficient and easy to use.
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Palabras clave
DINERO ELECTRÓNICO, LEY DE RÉGIMEN TRIBUTARIO, MEDIO DE PAGO ALTERNATIVO, BANCA PRIVADA