Estudio de factibilidad de un centro de servicio de transporte exclusivo para personas con movilidad reducida en la Ciudad de Guayaquil
Fecha
2016
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Universidad de Guayaquil Facultad de Ciencias Administrativas
Resumen
El presente proyecto se hace reseña a las posibilidades de desplazarse dentro de la ciudad de Guayaquil sin impedimentos dirigidos exclusivamente para personas con movilidad reducida, ir al trabajo, centros de terapia física, centros hospitalarios y diligencias personales por parte de nuestros usuarios en igualdades de condiciones, este proyecto de plan de negocio se realizó con el objetivo de diseñar un centro de servicio de transporte adaptado a las características idóneas para estas personas, la importancia de este estudio responde a trasladarse con todas las garantías y logística prestada a nuestros usuarios.
En el primer capítulo detalla un análisis macroeconómico a través de un estudio de mercado, se evaluó la necesidad servicio de transporte para personas con movilidad reducida.
En el segundo capítulo, se detalla la localización administrativa del negocio, legal y operativa asumidas de manera estratégica del servicio.
El tercer capítulo, responde a un análisis financiero del proyecto para su creación estudiando los rubros que se ven comprometidos para operar una empresa de transporte en la ciudad.
The present project is to review the possibilities of moving around inside the city of Guayaquil without impediments directed exclusively for people with reduced mobility, go to work, physical therapy centers, hospital centers and personal inquiries by our users in equal conditions, this draft business plan was carried out with the objective of designing a center of transport service adapted to the ideal characteristics for these people, the importance of this study responds to move with all the guarantees and logistics provided to our users. In the first chapter details a macroeconomic analysis through a market study, we assessed the need transportation service for people with reduced mobility. In the second chapter, detailing the location of the administrative business, legal and operational assumed in a strategic manner of service. The third chapter responds to a financial analysis of the project for creation studying the items that are committed to operate a transport company in the city.
The present project is to review the possibilities of moving around inside the city of Guayaquil without impediments directed exclusively for people with reduced mobility, go to work, physical therapy centers, hospital centers and personal inquiries by our users in equal conditions, this draft business plan was carried out with the objective of designing a center of transport service adapted to the ideal characteristics for these people, the importance of this study responds to move with all the guarantees and logistics provided to our users. In the first chapter details a macroeconomic analysis through a market study, we assessed the need transportation service for people with reduced mobility. In the second chapter, detailing the location of the administrative business, legal and operational assumed in a strategic manner of service. The third chapter responds to a financial analysis of the project for creation studying the items that are committed to operate a transport company in the city.
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MOVILIDAD REDUCIDA, REHABILITACIÓN INTEGRAL, DEFICIENCIA