Bici Lavadoras Ecológicas "Pedal Power S.A.".
Fecha
2010-12-13
Autores
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Universidad de Guayaquil. Facultad de Ingeniería Industrial. Carrera de Licenciatura en Sistemas de Información.
Resumen
PEDAL POWER S.A. se encargará del diseño, producción y comercialización del nuevo producto ‘’bici lavadoras ecológicas’’, nace de la fusión de dos productos como bicicleta y lavadora automática, utilizados por personas, con poder adquisitivo, de todos los extractos sociales a nivel mundial, aunque la clase baja, para quienes desarrollamos nuestro proyecto no ha podido acceder a estos servicios por costos. La lavadora automática opera bajo una infraestructura adecuada con canales de: agua potable, desagüe e instalación eléctrica, consume mucha agua, más gastos por mantenimiento o avería. La fusión de estos productos brinda oportunidades y alternativas, de cómo mantener un cuerpo en forma, músculos relajados, ropa limpia, energías renovadas, permite ahorrar tiempo y dinero en el consumo del servicio básico. El proyecto se soportó en encuestas técnicas en niveles sociales medio bajo, impulsando su desarrollo en el estudio técnico del ámbito empresarial como misión, visión, objetivos, valores; y, en el ámbito de marketing desarrollando estrategias de publicidad y mercadeo cuyo objetivo es posesionarnos en el mercado. Aplicamos un punto de equilibrio: El FODA, contrarrestando amenazas, superando debilidades. Aplicando la Cadena de Valor y sus actividades, minimizamos costos, creamos cargos empresariales reales y funciones haciendo versátil la estructura empresarial. El análisis económico y financiero nos ha definido costos de operación, beneficios económicos, monto de inversión, planes de financiamiento y costo-beneficio para conocer la rentabilidad del negocio a través de una proyección de estado de pérdidas y ganancias, divisamos la evaluación del proyecto en 3 escenarios optimista, pesimista y proyectado. En el análisis de riesgo hemos plasmado los posibles riesgos de nuestra empresa.
El proyecto requiere de $11,000.00 como CAPITAL, aportan 2 socios, $5,500.00 c/u y un préstamo bancario por $5.000,oo. El proyecto viable y rentable para 5 años es del 44%, con un periodo de recuperación de 2 años y 1 mes, y el VPN es de $7,502.92.
ECOLOGICAL WASHING MACHINES BIKE (PEDAL POWER SA) PEDAL POWER SA It will design, production and marketing of the new product 'bike ecological washing', born from the merger of two products such as bicycle and washing machine, used by people with purchasing power, of all backgrounds worldwide, although low class, for whom we develop our project was unable to access these services costs. The washing machine operates under adequate infrastructure channels: potable water, sewage and electrical installation, use lots of water, plus expenses for maintenance or breakdown. The fusion of these products provides opportunities and alternatives, how to maintain a fit body, muscles relaxed, clean clothes, renewed energy, saving time and money on utility basic service. The project was supported in technical surveys on medium low social standards, promoting development in the technical study of the business environment as mission, vision, goals, values; and in the field of developing marketing strategies aimed advertising and marketing is posesionarnos market. We apply a balance: SWOT, countering threats, overcoming weaknesses. Applying the Value Chain and its activities, minimize costs, we create real business titles and functions making versatile business structure. The economic and financial analysis we defined operating costs, economic benefits, amount of investment, financing plans and cost-effective for business profitability through a projected profit and loss, we saw the project evaluation in 3 optimistic, pessimistic and projected scenarios. In risk analysis we have set the potential risks of our business. The project requires $ 11,000.00 as CAPITAL, bring 2 partners, $ 5,500.00 c / u and a bank loan for $ 5,000 oo. The viable and profitable project for 5 years is 44%, with a payback period of 2 years and 1 month, and the VPN is $ 7502.92.
ECOLOGICAL WASHING MACHINES BIKE (PEDAL POWER SA) PEDAL POWER SA It will design, production and marketing of the new product 'bike ecological washing', born from the merger of two products such as bicycle and washing machine, used by people with purchasing power, of all backgrounds worldwide, although low class, for whom we develop our project was unable to access these services costs. The washing machine operates under adequate infrastructure channels: potable water, sewage and electrical installation, use lots of water, plus expenses for maintenance or breakdown. The fusion of these products provides opportunities and alternatives, how to maintain a fit body, muscles relaxed, clean clothes, renewed energy, saving time and money on utility basic service. The project was supported in technical surveys on medium low social standards, promoting development in the technical study of the business environment as mission, vision, goals, values; and in the field of developing marketing strategies aimed advertising and marketing is posesionarnos market. We apply a balance: SWOT, countering threats, overcoming weaknesses. Applying the Value Chain and its activities, minimize costs, we create real business titles and functions making versatile business structure. The economic and financial analysis we defined operating costs, economic benefits, amount of investment, financing plans and cost-effective for business profitability through a projected profit and loss, we saw the project evaluation in 3 optimistic, pessimistic and projected scenarios. In risk analysis we have set the potential risks of our business. The project requires $ 11,000.00 as CAPITAL, bring 2 partners, $ 5,500.00 c / u and a bank loan for $ 5,000 oo. The viable and profitable project for 5 years is 44%, with a payback period of 2 years and 1 month, and the VPN is $ 7502.92.
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Palabras clave
LAVADORAS ECOLÓGICAS