Análisis socioeconómico de la incidencia del COVID-19 en el turismo de la parroquia Manglaralto, año 2020
Fecha
2021-09
Título de la revista
ISSN de la revista
Título del volumen
Editor
Facultad de Ciencias Económicas. Universidad de Guayaquil
Resumen
La parroquia Manglaralto ha logrado convertirse en un gran destino turístico ya que posee hermosas playas y un manglar en donde le ecoturismo es su principal actividad. Pese a esto se han detectado grandes problemas como la falta de preparación que posee los pobladores que se demuestra en su poco tacto en la atención de los clientes, las pocas fuentes de información digital para dar a conocer la zona a la comunidad en general y la drástica situación que vivió la parroquia durante la crisis sanitaria, provoco un retroceso en su desarrollo económico y social. Por lo que, el presente trabajo de investigación se enfoca en dar a conocer hasta qué punto la pandemia provocada por el covid-19 afecto al sector y brindar una propuesta basada en un plan de capacitaciones que les permita reactivarse económicamente a través del turismo y así se pueda generar grandes beneficios a la comunidad
The Manglaralto parish has managed to become a great tourist destination since it has beautiful beaches and a mangrove where ecotourism is its main activity. Despite this, major problems have been detected such as the lack of preparation that the residents have, which is shown in their lack of tact in customer service, the few sources of digital information to make the area known to the community in general and the drastic situation that the parish experienced during the health crisis, caused a setback in its development economic and social. Therefore, this research work focuses on making known to what extent the pandemic caused by COVID-19 affected the sector and provide a proposal based on a training plan that allows them to reactivate economically through tourism and thus it can generate great benefits to the community
The Manglaralto parish has managed to become a great tourist destination since it has beautiful beaches and a mangrove where ecotourism is its main activity. Despite this, major problems have been detected such as the lack of preparation that the residents have, which is shown in their lack of tact in customer service, the few sources of digital information to make the area known to the community in general and the drastic situation that the parish experienced during the health crisis, caused a setback in its development economic and social. Therefore, this research work focuses on making known to what extent the pandemic caused by COVID-19 affected the sector and provide a proposal based on a training plan that allows them to reactivate economically through tourism and thus it can generate great benefits to the community
Descripción
PDF
Palabras clave
COVID-19, DESARROLLO SOSTENIBLE, TURISMO, DESARROLLO ECONÓMICO
Citación
APA