Análisis del sector florícola ecuatoriano en los mercados internacionales y su contribución a la economía del Ecuador. Período 2009-2019
Fecha
2021-09
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Facultad de Ciencias Económicas. Universidad de Guayaquil
Resumen
El presente trabajo de titulación estudia el sistema de producción y comercialización del sector florícola ecuatoriano en los mercados internacionales y su contribución en la economía en el ecuador, otorgando información clara y precisa con las que ha vivido el sector en estos diez años de estudio. La producción de flores ha ido creciendo de manera sostenida siendo el tercer mayor exportador con una participación del 10% de las exportaciones totales del mundo. El Ecuador tiene 580 fincas productoras, 700 exportadores y su venta se da directamente a importadores, comercializadores e inclusive a pequeños establecimientos de la localidad ecuatoriana. La investigación subyace en un enfoque mixto Usando el método cuantitativo como forma de aproximación, y el método cualitativo para obtener una exploración más profunda referente al tema del sector florícola del Ecuador y las entidades involucradas en la cadena de valor de las flores y rosas como organismos de control que son Expoflores, Flor Ecuador, Agrocalidad y Ministerio de Ambiente para identificar los principales problemas o fallos de las políticas públicas en cada proceso. Se realizó un FODA de resultados sobre sus fortalezas y debilidades y la implementación de
políticas públicas como refuerzo a la cadena de valor del mercado florícola del Ecuador
frente al mercado internacional.
This degree work studies the production and marketing system of the Ecuadorian flower sector in international markets and its contribution to the economy in Ecuador, providing clear and precise information with which the sector has lived in these ten years of study. Flower production has been growing steadily, being the third largest exporter with a 10% share of the world's total exports. Ecuador has 580 producing farms, 700 exporters and their sale is given directly to importers, marketers and even to small establishments in the Ecuadorian town. The research underlies a mixed approach Using the quantitative method as a form of approximation, and the qualitative method to obtain a deeper exploration regarding the issue of the floricultural sector of Ecuador and the entities involved in the value chain of flowers and roses as organisms of control that are Expoflores, Flor Ecuador, Agrocalidad and Ministry of Environment to identify the main problems or failures of public policies in each process. A SWOT of results was carried out on its strengths and weaknesses and the implementation of public policies to reinforce the value chain of the flower market in Ecuador compared to the international market.
This degree work studies the production and marketing system of the Ecuadorian flower sector in international markets and its contribution to the economy in Ecuador, providing clear and precise information with which the sector has lived in these ten years of study. Flower production has been growing steadily, being the third largest exporter with a 10% share of the world's total exports. Ecuador has 580 producing farms, 700 exporters and their sale is given directly to importers, marketers and even to small establishments in the Ecuadorian town. The research underlies a mixed approach Using the quantitative method as a form of approximation, and the qualitative method to obtain a deeper exploration regarding the issue of the floricultural sector of Ecuador and the entities involved in the value chain of flowers and roses as organisms of control that are Expoflores, Flor Ecuador, Agrocalidad and Ministry of Environment to identify the main problems or failures of public policies in each process. A SWOT of results was carried out on its strengths and weaknesses and the implementation of public policies to reinforce the value chain of the flower market in Ecuador compared to the international market.
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Palabras clave
SECTOR FLORÍCOLA, MERCADOS INTERNACIONALES, ANÁLISIS, ECONOMÍA ECUATORIANA
Citación
APA