Estudio comunicacional de los Medios Audiovisuales Cristianos Evangélicos y su impacto en los habitantes del sector centro de la ciudad de Guayaquil.
Fecha
2021
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Universidad de Guayaquil: Facultad de Comunicación Social
Resumen
Estudio Comunicacional de los Medios Audiovisuales Cristiano Evangélicos y su impacto en los Habitantes del Sector Centro de la ciudad de Guayaquil es un tema innovador, ya que en su mayoría existen varios estudios referentes a la comunicación, pero pocas veces se escucha que la comunicación cristiana sea tomada en consideración como tema de investigación.
En la ciudad de Guayaquil existen Iglesias donde se aplica la doctrina que abarca este tema la Cristiana Evangélica también conocida como Protestante, antes de la pandemia existía un número crecido de congregaciones, esto ha sumado con el nacimiento de canales audiovisuales que transmiten y predican el Evangelio de Jesucristo, todas las herramientas tecnológicas las cuales suman varios canales al igual que otros medios seculares, pero lastimosamente los canales o radios evangelísticas no tienen el mismo nivel de audiencia, pero fue el propósito y la voluntad de Dios para impulsar este tema desde su problemática, hasta brindarle una solución con la elaboración y creación de un plan comunicacional como GUAYAQUIL SE ENGANCHA CON CRISTO, como iniciativa para respaldar, analizar e investigar a los medios de comunicación y demostrarlo ante la sociedad Guayaquileña de que se tiene que valorar a un Dios de Amor que es el dueño de nuestras vidas, este estudio más allá de ofrecer una propuesta comunicacional evangelística, también procede a alabar y servir desde el punto comunicativo a Jehová Dios, su Hijo Jesucristo y el Espíritu Santo.
Communicational Study of the Evangelical Christian Audiovisual Media and its impact on the Inhabitants of the Central Sector of the city of Guayaquil is an innovative topic, since most of them there are several studies referring to communication, but it is seldom heard that Christian communication is taken into consideration as a research topic. In the city of Guayaquil there are Churches where the doctrine that covers this issue is applied, the Evangelical Christian also known as Protestant, before the pandemic there was a growing number of congregations, this has added to the birth of audiovisual channels that transmit and preach the Gospel of Jesus Christ, all the technological tools which add several channels like other secular media, but unfortunately the evangelistic channels or radios do not have the same audience level, but it was the purpose and the will of God to promote this issue from its problematic , until providing a solution with the elaboration and creation of a communication plan such as GUAYAQUIL IS ENGANCHA CON CRISTO, as an initiative to support, analyze and investigate the media and demonstrate it to Guayaquil society that a God of Love that is the owner of our lives, this study beyond offering a proposal c evangelism, it also proceeds to praise and serve Jehovah God, his Son Jesus Christ, and the Holy Spirit from the communicative point of view.
Communicational Study of the Evangelical Christian Audiovisual Media and its impact on the Inhabitants of the Central Sector of the city of Guayaquil is an innovative topic, since most of them there are several studies referring to communication, but it is seldom heard that Christian communication is taken into consideration as a research topic. In the city of Guayaquil there are Churches where the doctrine that covers this issue is applied, the Evangelical Christian also known as Protestant, before the pandemic there was a growing number of congregations, this has added to the birth of audiovisual channels that transmit and preach the Gospel of Jesus Christ, all the technological tools which add several channels like other secular media, but unfortunately the evangelistic channels or radios do not have the same audience level, but it was the purpose and the will of God to promote this issue from its problematic , until providing a solution with the elaboration and creation of a communication plan such as GUAYAQUIL IS ENGANCHA CON CRISTO, as an initiative to support, analyze and investigate the media and demonstrate it to Guayaquil society that a God of Love that is the owner of our lives, this study beyond offering a proposal c evangelism, it also proceeds to praise and serve Jehovah God, his Son Jesus Christ, and the Holy Spirit from the communicative point of view.
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MEDIOS AUDIOVISUALES, CRISTIANOS – EVANGÉLICOS, PLAN COMUNICACIONAL
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