Evaluación de la situación turística del área natural siete cascadas para el desarrollo del turismo de aventura a través de una operadora de turismo
Fecha
2015-10-19
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Universidad de Guayaquil. Facultad de Comunicación Social. Carrera de Turismo y Hotelería.
Resumen
El Área Natural Siete Cascadas goza de una riqueza natural única, donde se aprecia la flora y fauna, sin embargo se evidencia un mal uso turístico, es por ello que se plantea como objetivo, evaluar la situación turística, para fomentar el desarrollo del turismo de aventura mediante la propuesta de implementación de una operadora de turismo. Esta investigación se fortalece con datos teóricos expuestos por varios autores, la metodología es a través del enfoque mixto, tipo descriptivo, analítico, y de campo, y se complementa con los métodos teóricos y empíricos, se requiere aplicar encuestas a los turistas que visitan esta localidad. Se obtienen resultados, que evidencian la necesidad de impulsar el turismo de aventura a través de una operadora que facilite la actividad, y fortalezca el desarrollo socio económico, cultural y social.
Seven Falls Natural Area boasts a unique natural wealth, where flora and fauna can be seen, however a bad tourist use, is why it is presented as objective evidence, assess the tourism situation, to promote the development of adventure tourism by proposing implementation of a tourism operator. This research is strengthened theoretical data reported by several authors, the methodology is through the mixed approach, descriptive, analytic, and field, and is complemented by the theoretical and empirical methods, It is required to apply surveys tourists visiting the town. Results are obtained, which demonstrates the need to promote adventure tourism through an operator to facilitate the activity, and strengthen the socio-economic, cultural and social development.
Seven Falls Natural Area boasts a unique natural wealth, where flora and fauna can be seen, however a bad tourist use, is why it is presented as objective evidence, assess the tourism situation, to promote the development of adventure tourism by proposing implementation of a tourism operator. This research is strengthened theoretical data reported by several authors, the methodology is through the mixed approach, descriptive, analytic, and field, and is complemented by the theoretical and empirical methods, It is required to apply surveys tourists visiting the town. Results are obtained, which demonstrates the need to promote adventure tourism through an operator to facilitate the activity, and strengthen the socio-economic, cultural and social development.
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OPERADORA TURISTICA, TURISMO DE AVENTURA, AREA NATURAL SIETE CASCADAS