Estudio de factibilidad financiera para la implementación de una planta industrializadora de lácteos en el contón Echeandía - provincia Bolivar
Fecha
2015-09-26
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Universidad de Guayaquil Facultad de Ciencias Económicas
Resumen
Se plantea realizar un estudio de factibilidad con el objetivo de demostrar que es rentable invertir en una planta industrializadora de lácteos en el Cantón Echeandía. A lo largo de todo el documento se elaboran una serie de análisis donde se demuestra que es financieramente rentable.
En el capítulo 1 de este documento, encontraremos el marco teórico referente a la ganadería en el Ecuador, la industria láctea y los incentivos gubernamentales que existen para este tipo de actividades orientadas al cambio de la matriz productiva, objetivo fundamental del Plan Nacional del Buen Vivir vigente. Además, encontramos el marco legal que constituirá una guía en el momento en que la empresa inicie sus operaciones y deba tramitar su constitución, los permisos de funcionamiento y de sanidad correspondientes.
En el capítulo 2, se encuentra la investigación de mercado que sustenta la existencia de oferta y la demanda, identifica las características de los consumidores de productos lácteos y sus preferencias, define el producto requerido por el mercado y su política de precios.
El capítulo 3, se presenta el estudio técnico se define la localización, tamaño, forma de administración, equipos, obras físicas e instalaciones, es decir, todos los requerimientos técnicos y tecnológicos necesarias para el funcionamiento de una planta industrializadora de lácteos.
En el capítulo 4, se realiza la evaluación financiera del proyecto, se presentan los estados financieros y el análisis de los principales indicadores de rentabilidad VAN, TIR, B/C, ROA y ROE, un análisis de sensibilidad asociado a la variación de ingresos, costos y gastos, se describe la forma y condiciones del financiamiento, además se encuentra una matriz de posibles riesgos asociados al proyecto.
It is planned to carry out a feasibility study in order to demonstrate that it is profitable to invest in industrializing dairy plant in Canton Echeandía. Throughout the entire document a number of analysis which shows that it is financially profitable are made. In Chapter 1 of this document, we find the reference framework for livestock in Ecuador, the dairy industry and government incentives that exist for this kind of change-oriented activities of the productive matrix, a fundamental objective of the National Plan for Good Living in force. We also found the legal framework which will be a guide at the time when the company starts its operations and must process their constitution, operating permits and health related. In Chapter 2, it is market research that supports the existence of supply and demand, identifies characteristics of consumers of dairy products and preferences, defines the product required by the market and its pricing policy. Chapter 3 presents the technical study the location, size, method of administration, equipment, physical works and facilities, ie all technical and technology necessary for the operation of a dairy plant industrializing defined requirements. In Chapter 4, the financial evaluation of the project is implemented, the financial statements and analyzing key performance indicators NPV, IRR, B / C, ROA and ROE, a sensitivity analysis associated with the variation of income is presented, costs and expenses, shape and financing conditions described also is a matrix of possible risks associated with the project.
It is planned to carry out a feasibility study in order to demonstrate that it is profitable to invest in industrializing dairy plant in Canton Echeandía. Throughout the entire document a number of analysis which shows that it is financially profitable are made. In Chapter 1 of this document, we find the reference framework for livestock in Ecuador, the dairy industry and government incentives that exist for this kind of change-oriented activities of the productive matrix, a fundamental objective of the National Plan for Good Living in force. We also found the legal framework which will be a guide at the time when the company starts its operations and must process their constitution, operating permits and health related. In Chapter 2, it is market research that supports the existence of supply and demand, identifies characteristics of consumers of dairy products and preferences, defines the product required by the market and its pricing policy. Chapter 3 presents the technical study the location, size, method of administration, equipment, physical works and facilities, ie all technical and technology necessary for the operation of a dairy plant industrializing defined requirements. In Chapter 4, the financial evaluation of the project is implemented, the financial statements and analyzing key performance indicators NPV, IRR, B / C, ROA and ROE, a sensitivity analysis associated with the variation of income is presented, costs and expenses, shape and financing conditions described also is a matrix of possible risks associated with the project.
Descripción
Industria de lácteos
Palabras clave
FACTIBILIDAD, INDUSTRIALIZACIÓN, INDUSTRIA LECHERA, PRODUCTOS LÁCTEOS