Promoción de un plan de cultura vial a través del uso de las Tics en el sector de la av. Casuarina de la Ciudad de Guayaquil en el Año 2015- 2016
Fecha
2016
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Universidad Estatal de Guayaquil Facultad de Ciencias Administrativas
Resumen
La investigación se orientó a promover la disminución de la frecuencia de
accidentes de tránsito, para efectuar cultura vial, concienciación, sensibilización, e
inteligencia vial. La presente tesis tiene como propósito analizar la influencia que
tiene la promoción de un plan de cultura vial innovador a través del uso de las
TICs, que será impartido de forma didáctica a la población de estudio. La
problemática se desarrolló en la Av. Casuarina km. 23.5, en el que existe un
porcentaje considerable de accidentes de tránsito, considerado uno de los “puntos
negros” por la alta accidentabilidad que se presentan en esta vía de la ciudad. Se
ha reportado un total de accidentes del 32% anualmente, los tipos de incidentes
que ocurren se deben por: atropello, choque, colisión, estrellamiento y roces. Los
datos se obtuvieron en base a la aplicación de entrevista a experto y a encuesta a
los moradores de la avenida Casuarina, involucrados en la incidencia estudiada,
con una población de 481.700 personas de la cual se obtuvo una muestra
estadística de 384 encuestados. Como resultado del trabajo se determinó que es
importante que se desarrolle cultura vial para disminuir la incidencia de
accidentes, como instrumento de solución se utilizó las TICs, constituyendo una
herramienta táctica y de fácil compresión que aportará positivamente en el
cumplimiento de los objetivos establecidos, los beneficiarios no solo será la
comunidad estudiada, sino también las Instituciones involucradas en la gestión de
implementar cultura vial, y los actores viales (peatón, conductor, motociclistas,
ciclistas) que en gran medida se podrá prevenir y disminuir los incidentes de
tránsito y por ende podrán tener una mejor calidad de vida.
The research was oriented to promote the reduction of the frequency of traffic accidents, to carry out road culture, awareness, awareness, and road intelligence. This thesis aims to analyze the influence that the promotion of an innovative plan of road culture through the use of TICs, which will be taught in an educational way to study population. The problem developed in Casuarina Av. km. 23.5, in which there is a considerable percentage of traffic accidents, considered one of the "black spots" by high accident rates which arise in this way from the city. It has reported a total of 32% accidents annually, the types of incidents that occur are due by: outrage, shock, collision, crashing and rods. Data were obtained on the basis of the application of survey and expert interview the inhabitants of the Casuarina Avenue, involved in the studied incidence, with a population of 481.700 people of which a statistical sample of 384 respondents was obtained. As a result of the work it was determined that it is important to develop road culture to reduce the incidence of accidents, instrument of solution was used TICs as constituting a tool tactical and easy compression that will contribute positively in the fulfilment of the objectives set, the beneficiaries not only will the community studied, but also institutions involved in the management of implementing road culture , and road (pedestrian, driver, motorcyclists, cyclists) actors that can largely prevent and decrease incidents of traffic and therefore may have a better quality of life.
The research was oriented to promote the reduction of the frequency of traffic accidents, to carry out road culture, awareness, awareness, and road intelligence. This thesis aims to analyze the influence that the promotion of an innovative plan of road culture through the use of TICs, which will be taught in an educational way to study population. The problem developed in Casuarina Av. km. 23.5, in which there is a considerable percentage of traffic accidents, considered one of the "black spots" by high accident rates which arise in this way from the city. It has reported a total of 32% accidents annually, the types of incidents that occur are due by: outrage, shock, collision, crashing and rods. Data were obtained on the basis of the application of survey and expert interview the inhabitants of the Casuarina Avenue, involved in the studied incidence, with a population of 481.700 people of which a statistical sample of 384 respondents was obtained. As a result of the work it was determined that it is important to develop road culture to reduce the incidence of accidents, instrument of solution was used TICs as constituting a tool tactical and easy compression that will contribute positively in the fulfilment of the objectives set, the beneficiaries not only will the community studied, but also institutions involved in the management of implementing road culture , and road (pedestrian, driver, motorcyclists, cyclists) actors that can largely prevent and decrease incidents of traffic and therefore may have a better quality of life.
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Palabras clave
PROMOCIÓN, CULTURA VIAL, FRECUENCIA DE ACCIDENTES DE TRÁNSITO, TICs