Plan de negocios para la implementación de un Centro Integral de Cuidado Canino “Shia” en el Norte de la ciudad de Guayaquil
Fecha
2018
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Editor
Universidad de Guayaquil Facultad de Ciencias Administrativas
Resumen
El presente Plan de Negocios tiene como fin solventar la necesidad latente del
mercado seleccionado, el cual se acoge en las leyes y legislaciones actuales para
convivir con animales en la que se encuentran leyes rigurosas contra el maltrato hacia
los animales que van desde multas económicas hasta privación de la libertad. Se busca
a través del plan de negocio mejorar la calidad de vida de los canes quienes han sido
escogidos para este proyecto. Actualmente muchos dueños de mascotas se ven en la
necesidad de ausentarse entre ocho a diez horas por cuestiones laborales o
personales provocando un aumento de estrés y ansiedad en los canes, teniendo en
cuenta estos antecedentes el proyecto busca atender las necesidades primordiales de
los canes que en la actualidad no estén siendo cubiertas por sus dueños como son: los
chequeos preventivos, Peluquería, Adiestramiento, Venta de implementos, accesorios y
alimento para canes donde la mascota podrá distraerse y mantenerse saludable y así
contribuir con la comunidad en general mediante la reducción de los niveles de ruido
generado por las mascotas, la recolección de desechos y los eventuales ataques de los
canes hacia las personas.
This Business Plan aims to solve the latent need of our selected market, which is accepted in the current laws and laws to coexist with animals in which we find strict laws against the mistreatment of animals ranging from economic fines to deprivation of freedom. We seek through our business plan to improve the quality of life of the dogs who have been chosen for our project. Currently many pet owners are in need of eight to ten hours for work or personal reasons causing an increase of stress and anxiety in dogs, taking into account this background our project seeks to meet the primary needs of dogs that in are not being covered by their owners such as: preventive checkups, hairdressing, training, sale of implements, accessories and dog food where our pet can be distracted and stay relaxed and thus contribute to the community in general by reducing the levels of noise generated by the pets, the collection of waste and the eventual attacks of the dogs towards the people.
This Business Plan aims to solve the latent need of our selected market, which is accepted in the current laws and laws to coexist with animals in which we find strict laws against the mistreatment of animals ranging from economic fines to deprivation of freedom. We seek through our business plan to improve the quality of life of the dogs who have been chosen for our project. Currently many pet owners are in need of eight to ten hours for work or personal reasons causing an increase of stress and anxiety in dogs, taking into account this background our project seeks to meet the primary needs of dogs that in are not being covered by their owners such as: preventive checkups, hairdressing, training, sale of implements, accessories and dog food where our pet can be distracted and stay relaxed and thus contribute to the community in general by reducing the levels of noise generated by the pets, the collection of waste and the eventual attacks of the dogs towards the people.
Descripción
Palabras clave
CUIDADO CANINO, PLAN DE NEGOCIOS, MASCOTA, CANES, CANINE CARE