Diseño de una estructura organizacional para la Cooperativa de transporte urbano parroquial Chongón
Fecha
2013
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Universidad de Guayaquil. Facultad de Ciencias Administrativas. Ingeniería Comercial
Resumen
El presente trabajo trata sobre la problemática que presenta la
Cooperativa de Transporte Chongón, en estos últimos años, aún no ha
podido consolidarse como una institución bien administrada, encaminada
hacia el desarrollo, la carencia de una estructura organizacional de acorde
a la realidad de la cooperativa, el no contar con un direccionamiento
estratégico donde se vea definida la misión, visión, objetivos y valores
organizacionales, son las causas principales que afectan a la cooperativa,
por tal motivo el trabajo se enfoca en Diseñar una Estructura
Organizacional, Elaborar un Manual de Funciones de acuerdo a los
cargos y definir la misión, visión, objetivos y valores para que los
colaboradores se sientan comprometidos en hacer a esta organización
más competitiva. Lo importante es facilitar a los socios y colaboradores
que conozcan a la cooperativa desde el punto de vista estructural y
proporcionarle un Manual de Funciones donde estén detalladas todas las
x
tareas a realizar para el buen manejo de la cooperativa. El presente
estudio tiene bases Teóricas de Organización, Diseño Organizacional,
Estructura Organizacional y Organigramas, entre otras. Para la
Metodología de la Investigación se realizó una investigación de campo
donde se utilizó la observación directa y una entrevista personal al
Gerente de la cooperativa, utilizando la herramienta del cuestionario. La
entrevista dio como resultado que no existe una estructura organizacional;
además de la ausencia de un direccionamiento estratégico y un manual
de funciones. También se realizó una evaluación general a la cooperativa,
donde los puntos principales a evaluar fueron: Administrativo, Competitivo
y Financiero que ayudaron a encontrar algunas falencias dentro de la
cooperativa, de acuerdo a esto se diseñó una propuesta que busca
subsanar los problemas a la cooperativa, la cual busca ser más
competitiva en este mercado del transporte cada vez más exigente.
This paper deals with the issues presented by the Transport Cooperative Chongón, in recent years, has not been consolidated as a well-managed institution, aimed towards development, the lack of an organizational structure in line with the reality of the cooperative , the failure to have an address where you may be defined strategic mission, vision, objectives and organizational values, are the main causes affecting the cooperative, as such work focuses on designing an organizational structure, develop a manual of Functions according to the charges and define the mission, vision, goals and values that employees feel committed to making this organization more competitive. The important thing is to provide partners and collaborators who know the cooperative from the structural point of view and provide a manual of functions which are detailed all the tasks for the good management of the cooperative. This study has theoretical bases of Organization, Organizational Design, Organizational Structure and Organizational, among others. For the research methodology was conducted field research where we used direct observation and personal interview to Manager of the cooperative, using the questionnaire. The interview resulted that there is an organizational structure in addition to the lack of strategic direction and manual functions. We also performed a general evaluation of the cooperative, where the main points to be evaluated were: Administrative and Financial Competitive helped find some flaws in the cooperative, accordingly designed a proposal that seeks to address the problems of the cooperative , which seeks to be more competitive in this market increasingly demanding transport.
This paper deals with the issues presented by the Transport Cooperative Chongón, in recent years, has not been consolidated as a well-managed institution, aimed towards development, the lack of an organizational structure in line with the reality of the cooperative , the failure to have an address where you may be defined strategic mission, vision, objectives and organizational values, are the main causes affecting the cooperative, as such work focuses on designing an organizational structure, develop a manual of Functions according to the charges and define the mission, vision, goals and values that employees feel committed to making this organization more competitive. The important thing is to provide partners and collaborators who know the cooperative from the structural point of view and provide a manual of functions which are detailed all the tasks for the good management of the cooperative. This study has theoretical bases of Organization, Organizational Design, Organizational Structure and Organizational, among others. For the research methodology was conducted field research where we used direct observation and personal interview to Manager of the cooperative, using the questionnaire. The interview resulted that there is an organizational structure in addition to the lack of strategic direction and manual functions. We also performed a general evaluation of the cooperative, where the main points to be evaluated were: Administrative and Financial Competitive helped find some flaws in the cooperative, accordingly designed a proposal that seeks to address the problems of the cooperative , which seeks to be more competitive in this market increasingly demanding transport.
Descripción
Palabras clave
Organización, Procedimientos, Dirccionamiento, Organigrama