Desempeño de la Responsabilidad Social en la Logística Inversa en las Pymes del Sector Portuario
Fecha
2021
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Universidad de Guayaquil, Facultad de Ciencias Administrativas
Resumen
Las Pymes del sector portuario requieren del análisis de su desempeño sobre el desarrollo de sus diversas actividades, por lo tanto, el objetivo principal de este proyecto es de elaborar un modelo de evaluación de desempeño de la logística inversa para mejorar las prácticas de Responsabilidad Social Empresarial (RSE). Estas dos variables proponen la sostenibilidad ambiental, social y económica como solución a diversos problemas presentados en los últimos años. Además, con los diversos avances tecnológicos ciertos aspectos sociales y ambientales se han visto afectado, incluso a nivel económico. Es así que, la logística inversa es un sistema que muy pocas empresas implementan. Por otro lado, la implementación de la RSE se presenta de forma inconsciente en la mayoría de las empresas. Además, se utilizó el método Analytic Hierarchy Process (AHP) de Tomas Saaty para poder darle soporte al presente objetivo de investigación. Tras los hallazgos de las situaciones que atraviesan las Pymes, se sugieren varias implicaciones para el sector portuario de Guayaquil. Sin embargo, también existen limitaciones que pueden ser tomadas para futuras investigaciones, muy importante para darle solución a otros problemas relacionados.
SMEs in the port sector require analysis of their performance on development of various activities, therefore, the main objective of this project is developing a performance evaluation model for reverse logistics to improve Corporate Social Responsibility (CSR) practices. These two variables propose environmental, social and economic sustainability as a solution to various problems, presented in recent years. In addition, with the various technological advances, certain social and environmental aspects have been affected, even at an economic level. Thus, reverse logistics is a system that very few companies implement. On the other hand, the implementation of CSR is presented unconsciously in most companies. In addition, Tomas Saaty’s Analytic Hierarchy Process (AHP) method was used to support the present research objective. After the findings of the situations that SMEs go through, several implications for port Guayaquil sector are suggested. However, there are also limitations that can be considered for future research, which is very important to solve other relate problems.
SMEs in the port sector require analysis of their performance on development of various activities, therefore, the main objective of this project is developing a performance evaluation model for reverse logistics to improve Corporate Social Responsibility (CSR) practices. These two variables propose environmental, social and economic sustainability as a solution to various problems, presented in recent years. In addition, with the various technological advances, certain social and environmental aspects have been affected, even at an economic level. Thus, reverse logistics is a system that very few companies implement. On the other hand, the implementation of CSR is presented unconsciously in most companies. In addition, Tomas Saaty’s Analytic Hierarchy Process (AHP) method was used to support the present research objective. After the findings of the situations that SMEs go through, several implications for port Guayaquil sector are suggested. However, there are also limitations that can be considered for future research, which is very important to solve other relate problems.
Descripción
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Palabras clave
LOGÍSTICA INVERSA, RESPONSABILIDAD SOCIAL EMPRESARIAL, PYMES DEL SECTOR PORTUARIO, MODELO DE EVALUACIÓN, SOSTENIBILIDAD
Citación
APA