Evaluación de los retos y oportunidades que la facturación electrónica plantea para las imprentas artesanales en Guayaquil.
Fecha
2023-08
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Universidad de Guayaquil: Facultad de Ciencias Administrativas
Resumen
El presente estudio tuvo como objetivo general analizar el impacto económico de la implementación de la facturación electrónica en las imprentas artesanales de la ciudad de Guayaquil y para ello, se evaluaron los retos y oportunidades que han surgido como consecuencia de esta implementación. La investigación se llevó a cabo utilizando un diseño de investigación no experimental con enfoque mixto. Los instrumentos utilizados para recopilar datos fueron entrevistas realizadas a expertos en el campo y una encuesta dirigida a los dueños y trabajadores de las imprentas artesanales. El estudio pudo determinar los desafíos específicos de las imprentas artesanales e identificar las diversas actividades que han realizado para que este impacto no sea negativo. Con los resultados de las entrevistas y encuestas se pudo diseñar una propuesta con estrategias que permitan diversificar los servicios de las imprentas artesanales e incrementar sus fuentes de ingreso.
The present study had as a general objective to analyze the economic impact of the implementation of electronic invoicing in artisanal printers in the city of Guayaquil and for this, the challenges and opportunities that have arisen because of this implementation were evaluated. The research was carried out using a non-experimental research design with a mixed approach. The instruments used to collect data were interviews with experts in the field and a survey addressed to the owners and workers of artisanal printers. The study determined the specific challenges of artisan printers and identify the various activities that they have carried out so that this impact is not negative. With the results of the interviews and surveys, it was possible to design a proposal with strategies that allow diversifying the services of artisan printers and increasing their sources of income.
The present study had as a general objective to analyze the economic impact of the implementation of electronic invoicing in artisanal printers in the city of Guayaquil and for this, the challenges and opportunities that have arisen because of this implementation were evaluated. The research was carried out using a non-experimental research design with a mixed approach. The instruments used to collect data were interviews with experts in the field and a survey addressed to the owners and workers of artisanal printers. The study determined the specific challenges of artisan printers and identify the various activities that they have carried out so that this impact is not negative. With the results of the interviews and surveys, it was possible to design a proposal with strategies that allow diversifying the services of artisan printers and increasing their sources of income.
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FACTURACIÓN ELECTRÓNICA, RETOS, OPORTUNIDADES, SERVICIOS