Diseño de un plan estratégico para la administración de las cuentas por cobrar en Tecnigas S.A.
No hay miniatura disponible
Fecha
2017
Autores
Título de la revista
ISSN de la revista
Título del volumen
Editor
Universidad de Guayaquil Facultad de Ciencias Administrativas
Resumen
El presente Proyecto de Investigación trata sobre el diseño de un Plan Estratégico para la Administración de las cuentas por cobrar en Tecnigas S.A., con el propósito de gestionar la cartera de clientes los mismos que se desarrollan por la ventas a crédito otorgadas bajo una promesa de pago futuro los cuales permiten aumentar los niveles de rentabilidad económica, contrarrestando así las dificultades que se generan por la falta de liquidez para el desempeño de las operacionales comerciales evitando que se generen problemas a nivel organizacional. Para ello, dicha propuesta de solución delimita los procesos y requerimientos a seguir por el departamento operativo para la optimización de los procesos, facilitando de esta manera el flujo de información para la toma de decisiones y el desarrollo de medidas preventivas y correctivas en torno a la cartera de clientes.
This project is about the design of a strategic plan for the management of accounts receivable for the company Tecnigas S.A., with the purpose of managing the portfolio of clients that are developed by credit sales granted under a promise of future payment which allow to increase the levels of economic profitability, thus counteracting the difficulties that are generated by the lack of liquidity for the performance of commercial operations, avoiding the generation of problems at the organizational level. To do so, this proposal of solution delimits the processes and requirements to be followed by the operational department for the optimization of processes, thus facilitating the flow of information for decision making and the development of preventive and corrective measures around the Customer portfolio.
This project is about the design of a strategic plan for the management of accounts receivable for the company Tecnigas S.A., with the purpose of managing the portfolio of clients that are developed by credit sales granted under a promise of future payment which allow to increase the levels of economic profitability, thus counteracting the difficulties that are generated by the lack of liquidity for the performance of commercial operations, avoiding the generation of problems at the organizational level. To do so, this proposal of solution delimits the processes and requirements to be followed by the operational department for the optimization of processes, thus facilitating the flow of information for decision making and the development of preventive and corrective measures around the Customer portfolio.
Descripción
Palabras clave
PLAN ESTRATÉGICO, TOMA DE DECISIONES, ADMINISTRACIÓN DE LAS CUENTAS POR COBRAR