Estudio de factibilidad para la creación de una distribuidora de productos farmacéuticos en la ciudad de Guayaquil en el 2017
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Fecha
2018
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Universidad de Guayaquil Facultad de Ciencias Administrativas
Resumen
En el presente estudio de factibilidad se busca demostrar las falencias en el mercado de las distribuidoras farmacéuticas, por lo que se desarrolla el análisis investigativo en base a la metodología de la encuesta para lograr entender las características que afectan al proceso de compra y venta de productos farmacéuticos en la ciudad de Guayaquil determinando cada uno de los factores y su grado de incidencia. Se pretende demostrar la factibilidad para la creación de una empresa que desarrolle la venta y distribución de productos farmacéuticos en la ciudad de Guayaquil con los debidos procesos que conllevan su realización y la aplicación de las debidas normas que beneficien al consumidor. La propuesta empírica nos ayudara a cuantificar los valores investigados y procesados basando investigación se desarrolla el análisis de los debidos procedimientos del control interno y su repercusión como uno de los principales elementos que influyen en un negocio en marcha, la importancia de la Norma Internacional de Información Financiera. Palabras Clave. – Estudio Financiero – Industria Farmacéutica – Productividad – Enlaces Comerciales – Estudio de la Demanda.
The present feasibility study seeks to demonstrate the shortcomings in the market of pharmaceutical distributors, which is why the research is developed based on the methodology of the survey to understand the characteristics that affect the process of buying and selling products Pharmacists in the city of Guayaquil determining each of the factors and their degree of incidence. It is intended to demonstrate the feasibility for the creation of a company that develops the sale and distribution of pharmaceutical products in the city of Guayaquil with the due processes that lead to its realization and the application of the appropriate norms that benefit the consumer. The empirical proposal will help us to quantify the values investigated and processed based on research is developed the analysis of due procedures of internal control and its impact as one of the main elements that influence a business in progress, the importance of the International Standard of Information Financial.
The present feasibility study seeks to demonstrate the shortcomings in the market of pharmaceutical distributors, which is why the research is developed based on the methodology of the survey to understand the characteristics that affect the process of buying and selling products Pharmacists in the city of Guayaquil determining each of the factors and their degree of incidence. It is intended to demonstrate the feasibility for the creation of a company that develops the sale and distribution of pharmaceutical products in the city of Guayaquil with the due processes that lead to its realization and the application of the appropriate norms that benefit the consumer. The empirical proposal will help us to quantify the values investigated and processed based on research is developed the analysis of due procedures of internal control and its impact as one of the main elements that influence a business in progress, the importance of the International Standard of Information Financial.
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FACTIBILIDAD, CONTABLES, DECISIONES, EFICIENCIA