Desarrollo de un plan de exportación de harina de Acheta Domesticus (Grillo Doméstico) hacia el mercado español
No hay miniatura disponible
Fecha
2019
Autores
Título de la revista
ISSN de la revista
Título del volumen
Editor
Universidad de Guayaquil Facultad de Ciencias Administrativas
Resumen
El presente trabajo tiene como objetivo principal el desarrollo de un plan de Exportación de harina de Acheta Ddomesticus (Grillo Doméstico) hacia el mercado español, este producto es de uso entomofagico que no es más que la ingesta o el consumo de insectos como alimento para humanos, esta práctica es muy habitual en ciertas regiones del mundo como Asia, Centro y Sur América, África y Australia. El Europea estimula la comercialización de insectos comestibles desde el primero de enero del 2019 en toda Europa.
Al relacionar precios asociados con la ejecución del proyecto se puede decir que es muy factible la inversión de capital que retornara en medida de las exportaciones y la comercialización interna enfocada a personas deportistas ya que serían el mercado interno de consumo y las exportaciones hacia el mercado español abriría las puertas a nuevos posibles compradores del producto como ya lo hacen Holanda, Reino Unido y Bélgica grandes consumidores de harina de insectos, basándonos en las condiciones favorables del clima de Guayaquil idóneos para la cría de Grillo Domésticos y la demanda creciente del mercado consumidor de este, se determina la viabilidad del proyecto ya que presta las condiciones para su desarrollo. plan para desarrollar la exportación de este producto se basa en realizar un análisis, político, social y económico, del mercado hacia donde esta destina su producción y exportación.
La elección del producto se basa en el crecimiento que tiene la población mundial, se estima que para el año 2050 habremos superado los 10 mil millones de personas en el planeta, en la actualidad muchos países padecen de hambre y desnutrición por falta de alimentos ricos en proteínas, seguido a esto, los animales de cría como el ganado y aves de corral, contaminan el medio ambiente consumiendo grandes recursos de agua potable y alimentos cultivados como granos y forraje, los animales de cría producen gases de efecto invernadero, debido a este panorama la Organización de las Naciones Unidas estudiaron la problemática y encontraron una solución para tratar de apaciguar el problema ambiental y de igual forma proveer de un consumo de alimentos a la población creciente, la solución es la cría y el consumo de insectos como base para la alimentación de las personas.
La cría de Grillo Doméstico es una de estas soluciones y debido a la demanda creciente de productos con altos niveles de proteína se hace factible su cría en granjas especializadas en la Ciudad de Guayaquil, para su posterior exportación hacia el mercado Español, esto es posible ya que la Organización de las Naciones Unidas para la Alimentación y la Agricultura (FAO), promueve el consumo de insectos y mediante estudios realizados, de igual manera la Unión
The main objective of this work is to develop an export plan for Acheta Ddomesticus flour (domestic cricket) to the Spanish market, this product is of entomophagic use that is nothing more than the intake or consumption of insects as food for humans, use and consumption is very common in certain regions of the world such as Asia, Central and South America, Africa and Australia. The plan to develop the export of this product is based on an analysis, political, social and economic, of the market to where it is destined for its production and export. The choice of product is based on the growth of the world population, it is estimated that by 2050 we will have exceeded 10 billion people on the planet, at present many countries suffer from hunger and malnutrition due to lack of food rich in proteins, followed by this, the breeding animals such as livestock and poultry, pollute the environment consuming large resources of drinking water and food crops such as grains and fodder, breeding animals produce greenhouse gases, due to this panorama The United Nations Organization studied the problem and found a solution to try to calm the environmental problem and also provide a food consumption to the growing population, the solution is the breeding and consumption of insects as a basis for food of people. The breeding of Domestic Cricket is one of these solutions and due to the growing demand for products with high levels of protein it is feasible to breed them in specialized farms in the City of Guayaquil, for their subsequent export to the Spanish market, this is already possible that the Food and Agriculture Organization of the United Nations (FAO) promotes the consumption of insects and through studies carried out, likewise the European Union encourages the commercialization of edible insects since first of January 2019 throughout Europe. When relating prices associated with the execution of the project, it can be said that it is very feasible the capital investment that will return as exports and internal marketing focused on athletes as they would be the domestic market for consumption and exports to the Spanish market It would open the doors to new possible buyers of the product, as the Netherlands, the United Kingdom and Belgium are already major consumers of insect meal, based on the favorable conditions of the climate of Guayaquil, suitable for the breeding of Domestic Cricket and the growing demand of the consumer market. This determines the viability of the project since it provides the conditions for its development
The main objective of this work is to develop an export plan for Acheta Ddomesticus flour (domestic cricket) to the Spanish market, this product is of entomophagic use that is nothing more than the intake or consumption of insects as food for humans, use and consumption is very common in certain regions of the world such as Asia, Central and South America, Africa and Australia. The plan to develop the export of this product is based on an analysis, political, social and economic, of the market to where it is destined for its production and export. The choice of product is based on the growth of the world population, it is estimated that by 2050 we will have exceeded 10 billion people on the planet, at present many countries suffer from hunger and malnutrition due to lack of food rich in proteins, followed by this, the breeding animals such as livestock and poultry, pollute the environment consuming large resources of drinking water and food crops such as grains and fodder, breeding animals produce greenhouse gases, due to this panorama The United Nations Organization studied the problem and found a solution to try to calm the environmental problem and also provide a food consumption to the growing population, the solution is the breeding and consumption of insects as a basis for food of people. The breeding of Domestic Cricket is one of these solutions and due to the growing demand for products with high levels of protein it is feasible to breed them in specialized farms in the City of Guayaquil, for their subsequent export to the Spanish market, this is already possible that the Food and Agriculture Organization of the United Nations (FAO) promotes the consumption of insects and through studies carried out, likewise the European Union encourages the commercialization of edible insects since first of January 2019 throughout Europe. When relating prices associated with the execution of the project, it can be said that it is very feasible the capital investment that will return as exports and internal marketing focused on athletes as they would be the domestic market for consumption and exports to the Spanish market It would open the doors to new possible buyers of the product, as the Netherlands, the United Kingdom and Belgium are already major consumers of insect meal, based on the favorable conditions of the climate of Guayaquil, suitable for the breeding of Domestic Cricket and the growing demand of the consumer market. This determines the viability of the project since it provides the conditions for its development
Descripción
Palabras clave
ACHETA, DOMESTICUS, ENTOMOFAGIA, DESARROLLO