Diseño de un plan de negocio para la creación de una empresa de estibas y desestibas de contenedores en la ciudad de Guayaquil
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2018
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Universidad de Guayaquil Facultad de Ciencias Administrativas
Resumen
La propuesta diseñada es un plan para la creación de una empresa de estibas y desestibas de contenedores en la ciudad de Guayaquil, que ayudará a elaborar un diseño organizacional para la correcta administración de la empresa, ofreciendo servicios de calidad operando un personal de confianza, eficiente con todas las normas de seguridad establecida. La investigación se realizó por medio de técnicas de encuestas dirigida a los principales empresarios que realizan actividades económicas en la ciudad de Guayaquil, las que dieron resultados y soluciones, para la obtención de conocimiento del mercado y la demanda de terminales portuarios, almacenes, importadoras y comercios, que necesiten contratar un servicio con calidad, eficiencia y seguridad al realizar la contratación de un personal de forma externa.
The proposal designed is a plan for the creation of a company of container of stowage and unloading in the city of Guayaquil, which will help to develop an organizational design for the proper administration of the company, offering quality services operating a trustworthy, efficient staff with all established safety standards. The investigation was carried out by means of survey techniques directed to the main businessmen that carry out economic activities in the city of Guayaquil, which gave results and solutions, to obtain knowledge of the market and the demand of port terminals, warehouses, importers and businesses that need to hire a service with quality, efficiency and security when hiring a staff externally.
The proposal designed is a plan for the creation of a company of container of stowage and unloading in the city of Guayaquil, which will help to develop an organizational design for the proper administration of the company, offering quality services operating a trustworthy, efficient staff with all established safety standards. The investigation was carried out by means of survey techniques directed to the main businessmen that carry out economic activities in the city of Guayaquil, which gave results and solutions, to obtain knowledge of the market and the demand of port terminals, warehouses, importers and businesses that need to hire a service with quality, efficiency and security when hiring a staff externally.
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DISEÑO ORGANIZACIONAL, PLANEACIÓN, RESPONSABILIDAD, ESTRATEGIA