Plan de negocio boletería electrónica.
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Fecha
2010-05-07
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Universidad de Guayaquil. Facultad de Ingeniería Industrial. Carrera de Licenciatura en Sistemas de Información.
Resumen
La tecnología ha influido enormemente en la informática como en la sociedad en general, por tal razón la gerencia de cualquier negocio debe de hacer uso de ella con el fin de ofrecer a sus clientes la mayor comodidad, facilidad y rapidez al interactuar con el negocio. Para cumplir con este objetivo nuestra Empresa INTELLIGENT SERVICES S.A. tiene a bien presentar el proyecto Plan de Negocios Boleterías Electrónicas que está dirigido al área del entretenimiento, el cual consiste en implementar en lugares estratégicos, kioscos electrónicos totalmente programados, y de fácil acceso, con el fin de que los clientes puedan por si mismo realizar la transacción compra-venta de la entrada, brindándole un plus adicional al producto que permita al cliente hacerse acreedor a los descuentos de ley por ser de la tercera edad, estudiantes, minusválidos y descuentos promocionales. Dicha transacción puede ser cancelada ya sea en efectivo o con tarjeta de debito o crédito y sin ajustarse a un horario de atención. Para el inicio de este proyecto se aplicaron las técnicas de estudio de mercado, el Análisis de FODA, Análisis Técnico, Análisis Administrativo, Análisis de riesgos, Análisis financiero y Económico, con su respectivo Análisis de punto de equilibrio, los mismos que han determinado la factibilidad del Proyecto, por ser un negocio virgen en la ciudad y el país y no tener competencia, es completamente rentable. INTELLIGENT SERVICES S.A. requiere de una inversión Inicial de $ 26.359,33 dólares, el Punto de equilibrio indica que se tiene que vender 23 boleterías electrónicas en el año, con unas ventas de $ 163.022,40 con un VAN $ 23.025,97 y un TIR del 46.81% .Para recuperar la inversión, se necesitaran de 3 años 1 mes. La creación de la empresa será con capital de $27.000,00 constituido por aportación de 4 socios inversionistas más un préstamo bancario de $5000.
Technology has greatly influenced the computer and in society in general, for that reason the management of any business should make use of it in order to offer its customers the convenience, ease and speed in interaction with the business. To meet this goal our company INTELLIGENT SERVICES SA wishes to submit the draft Business Plan Electronic Ticket offices is directed to the area of entertainment, which is deployed in strategic locations, fully programmed electronic kiosks, and accessible, so that customers can make itself purchase and sale transaction entry, providing an additional plus to the product that allows customers to be entitled to discounts of law to be seniors, students, disabled and promotional discounts. This transaction can be canceled either by cash or credit or debit card without sticking to a schedule of care. For the start of this project techniques were applied market research, SWOT Analysis, Technical Analysis, Management Analysis, Risk Analysis, Financial and Economic Analysis with their respective break-even analysis, they determined that the Project feasibility, being a virgin business in the city and the country and not have competition is completely profitable. INTELLIGENT SERVICES SA requires an initial investment of $ $ 26,359.33, the balance point indicates that it does not sell electronic ticketing in the 23 year, with sales of $ 163,022.40 with $ 23,025.97 NPV and IRR of 46.81% .To payback is needed for 3 years 1 month. The establishment of the company with capital will be $ 27,000.00 contribution consisting of 4 partners investors over a bank loan of $ 5,000.
Technology has greatly influenced the computer and in society in general, for that reason the management of any business should make use of it in order to offer its customers the convenience, ease and speed in interaction with the business. To meet this goal our company INTELLIGENT SERVICES SA wishes to submit the draft Business Plan Electronic Ticket offices is directed to the area of entertainment, which is deployed in strategic locations, fully programmed electronic kiosks, and accessible, so that customers can make itself purchase and sale transaction entry, providing an additional plus to the product that allows customers to be entitled to discounts of law to be seniors, students, disabled and promotional discounts. This transaction can be canceled either by cash or credit or debit card without sticking to a schedule of care. For the start of this project techniques were applied market research, SWOT Analysis, Technical Analysis, Management Analysis, Risk Analysis, Financial and Economic Analysis with their respective break-even analysis, they determined that the Project feasibility, being a virgin business in the city and the country and not have competition is completely profitable. INTELLIGENT SERVICES SA requires an initial investment of $ $ 26,359.33, the balance point indicates that it does not sell electronic ticketing in the 23 year, with sales of $ 163,022.40 with $ 23,025.97 NPV and IRR of 46.81% .To payback is needed for 3 years 1 month. The establishment of the company with capital will be $ 27,000.00 contribution consisting of 4 partners investors over a bank loan of $ 5,000.
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INTELLIGENT SERVICES, BOLETERÍAS ELECTRÓNICAS, KIOSCOS PROGRAMADOS