LAS HERRAMIENTAS DIGITALES Y SU INCIDENCIA EN EL PROCESO DE RECLUTAMIENTO Y SELECCIÓN DEL PERSONAL EN EL BANCO DEL PACÍFICO DE LA CIUDAD DE GUAYAQUIL
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2020-06
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Universidad de Guayaquil -Facultad de Ciencias Psicológicas
Resumen
El presente proyecto tuvo como objetivo el analizar la incidencia sobre el uso de las herramientas digitales para el proceso de reclutamiento y selección del personal en el Banco del Pacífico de la ciudad de Guayaquil, debido a que últimamente con base a los cambios generados en el entorno empresarial, propios de la globalización y desarrollo que demandan los mercados, así como para poder estar al nivel competitivo de otras entidades, la consideración de herramientas innovadoras para mejorar determinados procesos es vital, sin embargo, es posible que se presenten situaciones entre los involucrados en los que se genere una perspectiva diversa sobre este tipo de herramientas. Para llevar a cabo el estudio, se determinó método deductivo debido a que se analizaría inicialmente la información a nivel general sobre la situación de la entidad para con ello determinar oportunamente los resultados. El tipo de investigación fue descriptivo y el diseño fue no experimental. Los resultados de las encuestas y entrevistas aplicadas a los especialistas del Centro del Servicio al Talento Humano y a un representante del Business Partner del Banco del Pacífico, reflejaron que, en definitiva, herramientas como LinkeIn y Evaluar han contribuido en la optimización del proceso de reclutamiento y selección del personal, dado a que ayudan a filtrar previamente la información de los perfiles más idóneos según el cargo ofrecido
The objective of this project was to analyze the impact on the use of digital tools for the recruitment and selection process of staff at the Pacific Bank in the city of Guayaquil, given that lately based on the changes generated in the business environment, typical of globalization and development demanded by the markets, as well as to be able to be at the competitive level of other entities, the consideration of innovative tools to improve certain processes are vital, however, situations may arise among those involved in which a diverse perspective on such tools is generated. To carry out the study, deductive method was determined because information on the situation of the entity would be initially analyzed in order to determine the results in a timely manner. The type of research was descriptive and the design was non-experimental. The results of surveys and interviews applied to specialists of the Human Talent Service Center and a representative of the Business Partner of the Bank of the Pacific,reflected that in short, tools such as LinkeIn and Evaluate have contributed to the optimization of the recruitment and selection process of staff, as they help to pre-filter the information of the most suitable profiles according to the position offered
The objective of this project was to analyze the impact on the use of digital tools for the recruitment and selection process of staff at the Pacific Bank in the city of Guayaquil, given that lately based on the changes generated in the business environment, typical of globalization and development demanded by the markets, as well as to be able to be at the competitive level of other entities, the consideration of innovative tools to improve certain processes are vital, however, situations may arise among those involved in which a diverse perspective on such tools is generated. To carry out the study, deductive method was determined because information on the situation of the entity would be initially analyzed in order to determine the results in a timely manner. The type of research was descriptive and the design was non-experimental. The results of surveys and interviews applied to specialists of the Human Talent Service Center and a representative of the Business Partner of the Bank of the Pacific,reflected that in short, tools such as LinkeIn and Evaluate have contributed to the optimization of the recruitment and selection process of staff, as they help to pre-filter the information of the most suitable profiles according to the position offered
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Reclutamiento, selección, herramientas digitales para reclutamiento, recursos humanos, entidad bancaria.