Aplicación móvil basada en realidad aumentada como aporte cultural e informativo de la gastronomía de Guayaquil
Fecha
2020-11
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Universidad de Guayaquil: Facultad de Comunicación Social
Resumen
La tecnología de Realidad Aumentada permite interactuar con el contenido virtual dentro del
entorno real, el cual le da un valor importante para aprovechar y aplicar dentro del sector
gastronómico de Guayaquil.
La tesis se centra en el desarrollo de una aplicación multimedia con la Realidad Aumentada
y su implementación como aporte informativo de los platos típicos oriundos de Guayaquil.
El usuario puede interactuar con un código QR y ver la información histórica del plato.
El proyecto busca incorporar tecnología que apoye con los proyectos de inclusión del
Ministerio de Turismo y ayude a promocionar, dando muchos beneficios dentro del ámbito
gastronómico; empezando por el Mercado del Río localizado en el Malecón 2,000, lugar
emblemático de la ciudad.
Se realizaron entrevistas, encuestas con la técnica de muestreo aleatorio sistemático y con la
ayuda de la observación y la experiencia se llegó a la conclusión que la aplicación Riospot
tiene una gran aceptación por parte de los comensales.
Además, el uso de estas aplicaciones móviles con Realidad Aumentada servirá a otros
espacios gastronómicos de Guayaquil a incluir esta novedad y que ayude a fomentar las
visitas para que la experiencia sea diferente, informativa e innovadora.
Augmented Reality technology allows interacting with virtual content within the real environment, which gives it an important value to take advantage and apply in the gastronomic sector of Guayaquil. The thesis focuses on the development of a multimedia application with Augmented Reality and its implementation as an informative contribution to native dishes from Guayaquil. The user can interact with a QR code and view the historical information of the dish. The project seeks to incorporate technology that supports inclusion projects of the Ecuadorian Ministry of Tourism and to help promote, giving many benefits in the gastronomic field; starting with the Mercado del Río located on Malecón 2,000, an emblematic place in the city. Interviews and surveys were carried out with the systematic random sampling technique and with the help of observation and experience it was concluded that the Riospot application is widely accepted by diners. In addition, the use of these mobile applications with Augmented Reality will help other gastronomic spaces in Guayaquil to include this novelty and help encourage visits so experience is different, informative and innovative.
Augmented Reality technology allows interacting with virtual content within the real environment, which gives it an important value to take advantage and apply in the gastronomic sector of Guayaquil. The thesis focuses on the development of a multimedia application with Augmented Reality and its implementation as an informative contribution to native dishes from Guayaquil. The user can interact with a QR code and view the historical information of the dish. The project seeks to incorporate technology that supports inclusion projects of the Ecuadorian Ministry of Tourism and to help promote, giving many benefits in the gastronomic field; starting with the Mercado del Río located on Malecón 2,000, an emblematic place in the city. Interviews and surveys were carried out with the systematic random sampling technique and with the help of observation and experience it was concluded that the Riospot application is widely accepted by diners. In addition, the use of these mobile applications with Augmented Reality will help other gastronomic spaces in Guayaquil to include this novelty and help encourage visits so experience is different, informative and innovative.
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Palabras clave
APLICACIÓN MÓVIL, REALIDAD AUMENTADA, ESPACIOS GASTRONÓMICOS
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