Análisis de la demanda en hoteles cinco estrellas en la ciudad de Guayaquil periodo 2018 al 2020
Fecha
2021
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Editor
Universidad Guayaquil
Resumen
El objetivo de la presente investigación es realizar un análisis de la demanda hotelera de
los establecimientos con categoría 5 estrellas en la cuidad de Guayaquil durante el periodo
del 2018 al 2020.
Se utilizo el tipo de investigación analítica considerando toda la población a estudiar
dado que existen 10 hoteles con categoría 5 estrellas en la cuidad de Guayaquil tomando
como referencia el periodo 2018 al 2020, información proporcionada a través de las bases
de datos del Ministerio de Turismo, INEC, SRI.
El propósito de este análisis es entender una serie de factores que pueden influir en la
demanda hotelera en los años en mención donde se evidencia un decrecimiento en función
de la pandemia que ocurrió en el año 2020 debido a un nuevo coronavirus denominado
SARS-CoV-2, el cual se lo conoce como COVID-19.
The objective of this research is to carry out an analysis of the hotel demand of establishments with 5 stars category in the city of Guayaquil during the period from 2018 to 2020. The type of analytical research was used considering the entire population to study given that there are 10 hotels with category 5 stars in the city of Guayaquil taking as reference the period 2018 to 2020, information provided through the databases of the Ministry of Tourism, INEC, SRI. The purpose of this analysis is to understand a series of data that can influence the hotel demand in the years in question where a decrease is evident according to the factors that will be mentioned in the present study.
The objective of this research is to carry out an analysis of the hotel demand of establishments with 5 stars category in the city of Guayaquil during the period from 2018 to 2020. The type of analytical research was used considering the entire population to study given that there are 10 hotels with category 5 stars in the city of Guayaquil taking as reference the period 2018 to 2020, information provided through the databases of the Ministry of Tourism, INEC, SRI. The purpose of this analysis is to understand a series of data that can influence the hotel demand in the years in question where a decrease is evident according to the factors that will be mentioned in the present study.
Descripción
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Palabras clave
ANÁLISIS, DEMANDA HOTELERA, SECTOR HOTELERO, FACTORES
Citación
APA