La capacidad de innovación en la gestión de la cadena de suministro en la nube de las pymes del sector portuario de Guayaquil
Fecha
2021
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Editor
Universidad de Guayaquil: Facultad de Ciencias Administrativas
Resumen
Las Pymes cumplen un papel importante en la economía de los países en desarrollo,
debido que son la mayor fuente de empleos y a su vez, genera mejores condiciones de vida
para las personas, en el sector portuario de Guayaquil, existe una gama de pequeñas y
medianas empresas que ofrecen sus servicios a importadoras y exportadoras. Estas Pymes de
servicios se encuentran en constante lucha contra grandes organizaciones, por esta razón, en
el presente estudio se analiza y resalta el importante papel que cumple la capacidad de
innovación en estas empresas, las cuales están en busca, con la implementación de
tecnologías, mejorar la calidad y eficiencia de sus servicios ofrecidos, generando
confiabilidad con sus clientes, sostenibilidad en el mercado y ventaja competitiva. La
metodología planteada en este estudio es de enfoque cuantitativo de naturaleza no
experimental transeccional, el cuál promueve el análisis de los resultados obtenidos a través
de los instrumentos de investigación (encuesta) sobre la capacidad de innovación en la
gestión de la cadena de suministro de las Pymes del Sector Portuario de Guayaquil. La
investigación permitió demostrar que la capacidad de innovación cumple un papel primordial
en el desarrollo de las Pymes pero que muchas de ellas, no implementan tecnologías en la
gestión de la cadena de suministro por desconocimiento de los beneficios y la baja capacidad
adquisitiva.
SMEs play an important role in the economy of developing countries, as they are the largest source of employment and in turn, generate better living conditions for people, in the port sector of Guayaquil, there is a range of small and medium-sized companies that offer their services to importers and exporters. These service SMEs are in constant struggle against large organizations, for this reason this study analyzes and highlights the important role played by the capacity for innovation in these companies, which seek, with the implementation of technologies, to improve the quality and efficiency of their services. services offered, generating reliability with its customers, sustainability in the market and competitive advantage. The methodology proposed in this study is of a non-experimental, transectional quantitative approach, which promotes the analysis of the results obtained through the research instruments (survey) on the innovation capacity in the management of the supply chain of the SMEs of the Port Sector of Guayaquil. The research allowed to demonstrate that the capacity for innovation plays a fundamental role in the development of SMEs but that many of them do not implement technologies in the management of the supply chain due to ignorance of the benefits and low purchasing power.
SMEs play an important role in the economy of developing countries, as they are the largest source of employment and in turn, generate better living conditions for people, in the port sector of Guayaquil, there is a range of small and medium-sized companies that offer their services to importers and exporters. These service SMEs are in constant struggle against large organizations, for this reason this study analyzes and highlights the important role played by the capacity for innovation in these companies, which seek, with the implementation of technologies, to improve the quality and efficiency of their services. services offered, generating reliability with its customers, sustainability in the market and competitive advantage. The methodology proposed in this study is of a non-experimental, transectional quantitative approach, which promotes the analysis of the results obtained through the research instruments (survey) on the innovation capacity in the management of the supply chain of the SMEs of the Port Sector of Guayaquil. The research allowed to demonstrate that the capacity for innovation plays a fundamental role in the development of SMEs but that many of them do not implement technologies in the management of the supply chain due to ignorance of the benefits and low purchasing power.
Descripción
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Palabras clave
PYMES, CAPACIDAD DE INNOVACIÓN, CONFIABILIDAD, SOSTENIBILIDAD, VENTAJA COMPETITIVA
Citación
APA