Estrategias De Responsabilidad Social Interna En El Contexto Del Covid-19 En Las Pymes Del Sector Esteros, Guayaquil
Fecha
2022-03
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Editor
Universidad de Guayaquil: Facultad de Ciencias Administrativas
Resumen
El presente trabajo buscó analizar las estrategias de responsabilidad social Interna en el contexto del Covid-19 en las PYMES del Sector Esteros, Guayaquil. La problemática está vinculada a cómo las empresas han gestionado el talento humano ante los retos suscitados por la pandemia. La metodología fue de enfoque cuantitativo, de alcance descriptivo, con un diseño de campo, no experimental, y transaccional, se elaboró un instrumento considerando las dimensiones gestión del talento humano y gestión del cambio conformado por 17 preguntas el cual fue aplicado a una población de 419 empleados pertenecientes a 59 pymes de la localidad. Los resultados más relevantes fueron que los departamentos de recursos humanos no implementaron planes de capacitación ni de formación profesional a sus empleados, sin embargo los aspectos relacionados con medidas de bioseguridad e higiene se llevaron a cabo de forma satisfactoria. Respecto a las recompensas, se identificaron carencias debido a que no hubo apoyo económico, médico o alimenticio durante el confinamiento. Por otra parte, en cuanto a la gestión del cambio se identificaron problemas por la falta de interacción social debido a la adopción del teletrabajo, así como también, se percibió una injusta disminución del salario y la reestructuración se consideró poco efectiva. Finalmente se formuló un plan de estrategias de RSCI basados en las carencias encontradas, el cual se consideró viable y puede ser aplicado en las empresas ante cualquier eventualidad.
The present investigation sought to analyze the strategies of internal social responsibility in the context of Covid-19 in the SMEs belonging to Los Esteros, Guayaquil. The problem is linked to how companies have managed human talent in the face of the challenges raised by the pandemic. The methodology was a quantitative approach, descriptive in scope, field research, non-experimental, and transactional design, the instrument was developed considering the dimensions of human talent management and change management, made up of 17 questions, which was applied to a population of 419 employees belonging to 59 local SMEs. The most relevant results were that the human resources departments did not implement couching or professional training plans for their employees, however the aspects related to biosafety and hygiene measures were carried out satisfactorily. Regarding the rewards, shortcomings were identified due to the fact that there was no financial, medical or food support during the confinement. On the other hand, in terms of change management, problems were identified due to the lack of social interaction due to the adoption of teleworking, as well as an unfair decrease in salary and the restructuring was considered ineffective. Finally, a RSCI strategy plan was formulated based on the deficiencies found, which was considered viable and can be applied in companies in the face of any eventuality.
The present investigation sought to analyze the strategies of internal social responsibility in the context of Covid-19 in the SMEs belonging to Los Esteros, Guayaquil. The problem is linked to how companies have managed human talent in the face of the challenges raised by the pandemic. The methodology was a quantitative approach, descriptive in scope, field research, non-experimental, and transactional design, the instrument was developed considering the dimensions of human talent management and change management, made up of 17 questions, which was applied to a population of 419 employees belonging to 59 local SMEs. The most relevant results were that the human resources departments did not implement couching or professional training plans for their employees, however the aspects related to biosafety and hygiene measures were carried out satisfactorily. Regarding the rewards, shortcomings were identified due to the fact that there was no financial, medical or food support during the confinement. On the other hand, in terms of change management, problems were identified due to the lack of social interaction due to the adoption of teleworking, as well as an unfair decrease in salary and the restructuring was considered ineffective. Finally, a RSCI strategy plan was formulated based on the deficiencies found, which was considered viable and can be applied in companies in the face of any eventuality.
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Palabras clave
RESPONSABILIDAD SOCIAL INTERNA, COVID19, ESTRATEGIAS, PYMES
Citación
APA