Propuesta de diseño de mobiliarios efímeros para feria de emprendedores de la empresa Épico Guayaquil 2023
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2023
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Universidad Guayaquil: Facultad Arquitectura y Urbanismo
Resumen
El presente trabajo investigativo, desarrolla una propuesta de diseño de mobiliarios para
la feria de emprendimientos realizada por la empresa municipal EPICO. Este proyecto tiene
como objetivo mejorar la funcionalidad de los espacios de exposición en donde los
emprendedores exhiben sus productos actualmente y hacerlos visualmente más atractivos para
generar interés en quienes visitan las ferias.
Con la ayuda de varias encuestas y entrevistas se pudieron identificar diferentes
problemáticas que se presentan, empezando por el diseño de los stands que no cuentan con
suficiente espacio de exposición, no se adaptan a los productos lo cual dificulta la exhibición, no
son versátiles ni de fácil traslado o almacenamiento, además se detectó la falta de orden en la
distribución de los mobiliarios en el espacio. Con esto se enlistaron las necesidades que se
manifiestan en cada una de las ediciones de la "Feria del parque" o el "Mercadito Guayaco"
dando como resultado la importancia de diseñar diferentes propuestas de mobiliarios que se
adapten a la diversidad de productos que se muestran.
Para generar esta propuesta de diseño se dividió la feria en 4 zonas y se crearon 2
modelos de stands para cada zona según las necesidades y la tipología de productos a exhibir,
siendo en total 8 diferentes mobiliarios. Junto con esto se presentó la distribución y organización
de la feria en dos espacios con diferente área y forma, para así garantizar la funcionalidad de los
stands y la versatilidad para adaptarse a lugares distintos.
The present research work develops a furniture design proposal for the entrepreneurship fair held by the municipal company EPICO. This project aims to improve the functionality of the exhibition spaces where entrepreneurs currently exhibit their products and make them visually more attractive to generate interest in those who visit the fairs. With the help of several surveys and interviews it was possible to identify different problems that arise, starting with the design of the stands that do not have enough exhibition space, they do not adapt to the products which hinders the exhibition, they are not versatile or easy to move or store, and the lack of order in the distribution of the furniture in the space was also detected. With this, the needs that are manifested in each of the editions of the "Park Fair" or the "Mercadito Guayaco" were listed, resulting in the importance of designing different furniture proposals that adapt to the diversity of products that are shown. To generate this design proposal, the fair was divided into 4 zones and 2 models of stands were created for each zone according to the needs and type of products to be exhibited, with a total of 8 different pieces of furniture. Along with this, the distribution and organization of the fair was presented in two spaces with different area and shape, to guarantee the functionality of the stands and the versatility to adapt to different places.
The present research work develops a furniture design proposal for the entrepreneurship fair held by the municipal company EPICO. This project aims to improve the functionality of the exhibition spaces where entrepreneurs currently exhibit their products and make them visually more attractive to generate interest in those who visit the fairs. With the help of several surveys and interviews it was possible to identify different problems that arise, starting with the design of the stands that do not have enough exhibition space, they do not adapt to the products which hinders the exhibition, they are not versatile or easy to move or store, and the lack of order in the distribution of the furniture in the space was also detected. With this, the needs that are manifested in each of the editions of the "Park Fair" or the "Mercadito Guayaco" were listed, resulting in the importance of designing different furniture proposals that adapt to the diversity of products that are shown. To generate this design proposal, the fair was divided into 4 zones and 2 models of stands were created for each zone according to the needs and type of products to be exhibited, with a total of 8 different pieces of furniture. Along with this, the distribution and organization of the fair was presented in two spaces with different area and shape, to guarantee the functionality of the stands and the versatility to adapt to different places.
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Palabras clave
MOBILIARIOS EFÍMEROS, PLEGABLE, FUNCIONAL, STANDS, ERGONOMÍA