Estudio de factibilidad para la instalación de una planta procesadora de pulpa de mamey.
Fecha
2009-05-08
Autores
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Universidad de Guayaquil. Facultad de Ingeniería Industrial. Carrera de Ingeniería Industrial.
Resumen
Para Demostrar el Estudio de Factibilidad para la instalación de la planta
procesadora de Pulpa de Mamey, la producción, comercialización y distribución
del nuevo producto, estará a cargo de la empresa que se constituirá con la razón
social de Pura Pulpa S.A., el cual se lo distribuirá y comercializará en la ciudad de
Guayaquil la cual es el mercado meta del proyecto. Se aplica un estudio de
mercado, analizando la Demanda en la cual se determinó el consumo anual de
pulpa de fruta para los respectivos años ayudado de las encuestas realizadas para
posteriormente proyectar a los años futuros, la oferta se la calculó con las
importaciones y exportaciones de pulpas de frutas de los diferentes sabores de los
años anteriores y analizando a los diferentes productores que cubren la totalidad
del mercado de pulpas los cuales son “La Jugosa”, María Morena entre otros pero
en menor escala, obtenida la Demanda y Oferta se determina la demanda
insatisfecha a captar por el proyecto que en el año 2008 será de 13.533,32
toneladas. Luego se realizó el estudio técnico para la determinación del tamaño de
la planta de acuerdo a la demanda insatisfecha y captando un 20% que resultó de
2.778 toneladas/año, localización y ubicación. Rendimiento y características de la
fruta. La ingeniería del proceso mediante el uso de diagramas de bloque, flujo,
flujo de procesos y de recorrido; además se tiene el organigrama estructural y
multifuncional de las secciones administrativas, producción y mercadeo. En el
análisis económico se determina la inversión total que se requiere para la
instalación y funcionamiento del proyecto la cual es de $ 5’668.855,702, del cual
$ 267.051,40 corresponden a la inversión fija que es el 5.00% y $ 5.401.804,30 al
capital de operaciones que es el 95.00%. En la evaluación económica tenemos el
valor presente neto (VAN) que es de $ 6’692.034,856 y la tasa interna de
rendimiento (TIR) es del 35,3213569% lo cual nos resulta que es positivo para
realizar el proyecto. Estos indicadores nos dan la pauta de la factibilidad del
proyecto.
To demonstrate the feasibility study for the installation of the plant Mamey Pulp processing, production, marketing and distribution the new product will be in charge of the company shall constitute a reason social Pure Pulp SA, which will distribute and market in the city of Guayaquil which is the target market of the project. A study of applied market, analyzing the demand in which the annual consumption was determined fruit pulp for the respective years of the surveys helped to subsequently projected to future years, the offer with the calculated imports and exports of fruit pulp of different flavors previous years and analyzing the various producers covering all market pulps which are "La Juicy" Maria Morena including but on a smaller scale, obtained the Demand and Supply demand is determined unsatisfied to capture the project in 2008 will be 13533.32 tons. Technical study was then performed to determine the size of The plant according to the unsatisfied demand and capturing 20% which resulted in 2,778 tons / year, location and location. Performance and characteristics fruit. The engineering process by using block diagrams, flow, process flow and stroke; plus you have the organizational and structural multifunctional administrative sections, production and marketing. in the economic analysis the total investment required is determined for the installation and operation of the project which is $ 5'668 855.702, which $ 267,051.40 correspond to fixed investment is 5.00% and $ 5,401,804.30 to working capital which is 95.00%. In the economic evaluation we have net present value (NPV) which is $ 6'692 034.856 and internal rate of return (IRR) is 35.3213569% of which is that it is positive for carry out the project. These indicators give us an idea of the feasibility of Project.
To demonstrate the feasibility study for the installation of the plant Mamey Pulp processing, production, marketing and distribution the new product will be in charge of the company shall constitute a reason social Pure Pulp SA, which will distribute and market in the city of Guayaquil which is the target market of the project. A study of applied market, analyzing the demand in which the annual consumption was determined fruit pulp for the respective years of the surveys helped to subsequently projected to future years, the offer with the calculated imports and exports of fruit pulp of different flavors previous years and analyzing the various producers covering all market pulps which are "La Juicy" Maria Morena including but on a smaller scale, obtained the Demand and Supply demand is determined unsatisfied to capture the project in 2008 will be 13533.32 tons. Technical study was then performed to determine the size of The plant according to the unsatisfied demand and capturing 20% which resulted in 2,778 tons / year, location and location. Performance and characteristics fruit. The engineering process by using block diagrams, flow, process flow and stroke; plus you have the organizational and structural multifunctional administrative sections, production and marketing. in the economic analysis the total investment required is determined for the installation and operation of the project which is $ 5'668 855.702, which $ 267,051.40 correspond to fixed investment is 5.00% and $ 5,401,804.30 to working capital which is 95.00%. In the economic evaluation we have net present value (NPV) which is $ 6'692 034.856 and internal rate of return (IRR) is 35.3213569% of which is that it is positive for carry out the project. These indicators give us an idea of the feasibility of Project.
Descripción
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Palabras clave
SISTEMAS DE ORGANIZACIÓN INDUSTRIAL, PULPA DE MAMEY, BEBIDA DE FRUTAS, PROPIEDADES NUTRITIVAS