Diseño para conversión a sistema digital del periódico "El Universitario". Órgano oficial de difusión de la Universidad de Guayaquil
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Fecha
2016-02-15
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Universidad de Guayaquil. Facultad de Comunicación Social
Resumen
El extraordinario desarrollo tecnológico, especialmente en sistemas de información ha permitido lograr una sorprendente agilidad en la difusión de mensajes comunicacionales, generando condiciones óptimas para su aprovechamiento en beneficio del cumplimiento de nuestro compromiso social con la comunidad en general y particularmente con los estudiantes que requieren constante información y orientación para su formación como profesionales exitosos. Actualmente la Universidad de Guayaquil cuenta con un órgano oficial de difusión denominado periódico El Universitario cuyo público objetivo son docentes, estudiantes, trabajadores y público en general. Esta publicación se la realiza en soporte impreso por lo que su difusión e impacto es muy limitado lo que impide una información rápida y oportuna sobre las múltiples actividades que diariamente se realizan en las diferentes unidades académicas. El propósito de este Trabajo de Titulación, que se basa en un estudio para el diseño de un sistema que permita publicar dicho medio de comunicación en soporte digital y al mismo tiempo demostrar la necesidad y el impacto que se logrará con esta nueva forma de publicación. La metodología de investigación que se utilizó es la de campo ya que la misma se efectúo en las unidades académicas de la Universidad de Guayaquil para conocer las falencias que afectan actualmente a la publicación impresa. Como parte del contenido se podrán encontrar detalles sobre la funcionalidad del sistema propuesto y las herramientas tecnológicas utilizadas para el cumplimiento de los objetivos. La inversión para poner a punto el sistema es muy baja ya que para el desarrollo del sistema se empleó software de código abierto y licencia libre que se pueden encontrar gratuitamente.
The extraordinary technological development, particularly in information systems has resulted in a surprising agility on broadcast media messages, creating optimal conditions for its use for the benefit of the fulfillment of our social commitment to the community in general and particularly with students who require constant information and guidance for training as successful professionals. Currently the University of Guayaquil has an official publication called newspaper The University whose target audience are teachers, students, workers and the general public. This publication is done in print so their dissemination and impact is very limited which prevents a quick and timely information on the many activities are performed daily in the different academic units. The purpose of this work degree, which is based on a study for the design of a system that allows publish such media in digital format and at the same time demonstrate the need and the impact that will be achieved with this new form of publication. The research methodology that was used is the field since it was performed in the academic units of the University of Guayaquil to know the weaknesses currently affecting the print publication. As part of the content you can find details on the functionality of the proposed system and the technological tools used to fulfill the objectives. Investment to overhaul the system is very low because for system development software open source and free license can be found for free was used.
The extraordinary technological development, particularly in information systems has resulted in a surprising agility on broadcast media messages, creating optimal conditions for its use for the benefit of the fulfillment of our social commitment to the community in general and particularly with students who require constant information and guidance for training as successful professionals. Currently the University of Guayaquil has an official publication called newspaper The University whose target audience are teachers, students, workers and the general public. This publication is done in print so their dissemination and impact is very limited which prevents a quick and timely information on the many activities are performed daily in the different academic units. The purpose of this work degree, which is based on a study for the design of a system that allows publish such media in digital format and at the same time demonstrate the need and the impact that will be achieved with this new form of publication. The research methodology that was used is the field since it was performed in the academic units of the University of Guayaquil to know the weaknesses currently affecting the print publication. As part of the content you can find details on the functionality of the proposed system and the technological tools used to fulfill the objectives. Investment to overhaul the system is very low because for system development software open source and free license can be found for free was used.
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Palabras clave
Comunicación, Periodismo digital, Universidad, Difusión, Comunidad., Communication, Digital journalism, University, Broadcasting, Community
Citación
APA