Estudio comunicacional del impacto de las emisiones estelares de “El Noticiero” y “Noticiero UNO” en los moradores de la ciudadela La Saiba al sur de la ciudad de Guayaquil
Fecha
2017-08
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UNIVERSIDAD DE GUAYAQUIL
Resumen
El presente tema “ El estudio comunicacional del impacto de las emisiones estelares de “El
Noticiero” y “Noticiero UNO” en los moradores de la ciudadela La Saiba del sur de la ciudad
de Guayaquil y su perspectiva hacia la realidad de su ambiente” trata de analizar la forma en
que se transmiten los hechos mediantes programas televisivos en el Ecuador, y cómo esto
influye en la percepción de la ciudadanía frente a esta forma de comunicar sus
acontecimientos, especialmente en los sectores que se encuentran directamente afectados o
relacionados.
Dentro de la metodología a seguir para realizar el estudio fue la investigación con
enfoque cualitativo donde se empleó la observación y la encuesta para tener datos de primera
fuente, además del análisis bibliográfico para las revisiones literarias. La tipología de la
investigación fue descriptiva, y explicativa.
Se obtuvo, por lo tanto, que la población sujeto de estudio tiene preferencia por
noticieros nocturnos, de los que tiene mayor preferencia a los que transmitan seriedad y
credibilidad, prefieren temas como hechos noticiosos sin sensacionalismo.
The present theme, "The impact of stellar emissions from "El Noticiero" and "Noticiero UNO" in the population of La Saiba, Southern Guayaquil and its perspective on the reality of its environment" is an attempt to analyze the way in which the made through television programs in Ecuador, and how this influences the perception of citizenship against this way of communicating their events, especially in the sectors that are directly affected or related. Within the methodology to follow, to carry out the study was the research with qualitative approach where the observation and the survey was use to have data of first source, besides the bibliographic analysis for the literary revisions. The typology of the research was descriptive, correlational and explanatory. It was obtain therefore that the subject population of study prefers nocturnal newscasts, of which it has more preference to those that transmit seriousness and credibility, prefer subjects like news facts without sensationalism.
The present theme, "The impact of stellar emissions from "El Noticiero" and "Noticiero UNO" in the population of La Saiba, Southern Guayaquil and its perspective on the reality of its environment" is an attempt to analyze the way in which the made through television programs in Ecuador, and how this influences the perception of citizenship against this way of communicating their events, especially in the sectors that are directly affected or related. Within the methodology to follow, to carry out the study was the research with qualitative approach where the observation and the survey was use to have data of first source, besides the bibliographic analysis for the literary revisions. The typology of the research was descriptive, correlational and explanatory. It was obtain therefore that the subject population of study prefers nocturnal newscasts, of which it has more preference to those that transmit seriousness and credibility, prefer subjects like news facts without sensationalism.
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Palabras clave
ESTUDIO COMUNICACIONAL DEL IMPACTO DE LOS NOTICIARIOS
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APA