Estudio para la implementación de responsabilidad social en las empresas exportadoras de conserva de frutas en el cantón Daule
Fecha
2021
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Editor
Universidad de Guayaquil: Facultad de Ciencias Administrativas
Resumen
El presente proyecto analiza los beneficios que trae la responsabilidad social en las empresas de forma que esta actividad pueda ser aplicada en las empresas exportadoras de conservas, específicamente enfocado en las conservas de frutas del cantón Daule perteneciente a la zona de planificación 5, ya que al ser un sector que se dedica a la agricultura debería verse beneficiado social, económica y ambientalmente a través de las empresas que realizan sus actividades dentro de dicho cantón. Esto debería permitir que las empresas puedan catapultar su imagen a nivel internacional y al mismo tiempo se puedan realizar procesos que impacten negativamente lo menos posible al medio ambiente, afluentes de agua y aportar algún tipo de desarrollo social. Por eso se ha utilizado un análisis cualitativo basado en entrevistas a personas que realizan sus actividades en este tipo de empresas y encontrar la mejor forma de implementar la responsabilidad social.
This project analyze the benefits that brings social responsibility in the companies so it can be applied on canning exporting companies, specifically focus on canned fruits from Daule canton belonging to the zone 5, which is a zone dedicated to farming and that should be social, economic and environmental beneficiary through these companies that develop their activities inside this canton. This should allow companies to catapult their image to an international level and at the same time, negative processes can affect as little as possible to the environment, water tributaries and contribute some type of social development. That’s why qualitative analysis has been used based on interviews to people that in these type of companies and can found the best way to implement social responsibility.
This project analyze the benefits that brings social responsibility in the companies so it can be applied on canning exporting companies, specifically focus on canned fruits from Daule canton belonging to the zone 5, which is a zone dedicated to farming and that should be social, economic and environmental beneficiary through these companies that develop their activities inside this canton. This should allow companies to catapult their image to an international level and at the same time, negative processes can affect as little as possible to the environment, water tributaries and contribute some type of social development. That’s why qualitative analysis has been used based on interviews to people that in these type of companies and can found the best way to implement social responsibility.
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Palabras clave
RESPONSABILIDAD SOCIAL, BENEFICIOS, DESARROLLO SOCIAL, MEDIO AMBIENTE, EMPRESAS EXPORTADORAS
Citación
APA